Marques Brownlee on Building an Audience and Other Advice for Creators

Marques Brownlee is a YouTuber. He has over 8 million subscribers to his channel MKBHD where he reviews electronics, drives electric vehicles, and interviews people such as Kobe Bryant and Bill Gates.

https://twitter.com/MKBHD https://www.youtube.com/MKBHD

The YC podcast is hosted by Craig Cannon.

https://twitter.com/craigcannon


Topics

00:00 - What does Marques attribute his channel’s success to?

2:15 - The early days

4:45 - How does he go about evaluating a product?

7:05 - Features that Marques thought were great that didn’t catch on

8:15 - Peak smartphone?

10:05 - Folding phones and new trends

11:00 - Tesla and the EV market

15:20 - Getting older and staying relevant

16:40 - New kinds of videos and podcasting

22:00 - Does Marques feel limited by gear?

25:45 - Storytelling techniques

27:50 - Tech vs Marques as the star of the show

29:30 - Marco Castro asks - What advice do you have for new creators on YouTube?

30:30 - When did Marques find his voice as a creator?

33:30 - Overcoming perfectionism

34:30 - Gut instinct vs data

37:00 - YouTube comments

39:05 - Austin Ryder asks - In the early years of his channel, Marques took a several month hiatus from YouTube, but then came back with a new video format and seemingly renewed drive. What happened during those months off …

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