Last week was Jeffrey Zeldman’s website’s 20th birthday, so this week he joins me and Jeremy Keith on Unfinished Business 110 to talk about the anniversary. We start by discussing Jeremy’s 100 words for 100 days writing project and how it’s inspired me to change the way that I think about writing on our blog and posting to our portfolio. We talk about the importance of writing for yourself as well as for others and why writing on your own website is important. With it being the twentieth anniversary of Jeffrey’s own site, we also talk about whether it’s important to archive older designs for posterity.
Tagged with “business” (3)
Andrew Clarke & guests have
A weekly discussion show about the business end, the sharp end of web, design and creative industries.
Subscribe in iTunes
Subscribe via RSS
In an era of fast-moving markets and leap-frogging innovators, companies can no longer merely “unlock” wealth. Today they have to actively “create” wealth, or end up in the fossil layers of business history. As a result, brand-builders have a once-in-a-lifetime opportunity to play a key role in the next management revolution—the rise of the designful company.
In his session, Marty will explain why design thinking—in its broadest sense—will become the new best practice, and how you can leverage your unique position as a brand-builder to transform the way business does business in the 21st century.
Marty Neumeier began his career as a designer, but soon added writing and strategy to his repertoire, working variously as a designer, copywriter, journalist, magazine publisher and brand consultant. Having developed brand identities for companies such as Apple, Adobe, Kodak and Hewlett-Packard. He has also authored three bestselling books (‘The Brand Gap, ‘Zag’ and ‘The Designful Company’) which discuss how organisations can bridge the gap between business strategy and customer experience.