Malcolm Gladwell Looks At Technology Innovations

Innovation and originality are close cousins. We think of creative innovators as people with new ideas. But to read Malcolm Gladwell on the subject is to be reminded of a distinction: An innovator may not be the one with the new idea — but with a new take on an old idea. Robert Siegel interviews Gladwell, who wrote "Creation Myth: Xerox PARC, Apple, and the truth about innovation" in the May 16th issue of The New Yorker.

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