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  1. Affiliate Marketing Fundamentals

    Affiliate marketing is a complicated, multidisciplinary practice that is often misunderstood. At its heart, it is a performance-based marketing technique in which affiliates are financially rewarded for sending customers to another website to purchase goods or services. If you have a website, blog, or other online property, you too can earn money through affiliate marketing. Expert Geno Prussakov explores basic principles, from payment models to typical affiliate agreements; winning tactics and techniques, as well as roadblocks to future earnings; and the day-to-day practices that result in a successful affiliate marketing strategy.

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    Original video: https://www.lynda.com/Commission-Junction-tutorials/Affiliate-Marketing-Fundamentals/164988-2.html
    Downloaded by http://huffduff-video.snarfed.org/ on Thu, 12 Jan 2017 07:27:36 GMT Available for 30 days after download

    —Huffduffed by karo2204

  2. Restaurant Marketing KPIs to increase your profitability - Marketing 4 Restaurants

    In this podcast we look at what the Key Performance Indicators are for your Restaurant Marketing.  What gets measured gets managed, so we want to make sure that your are measuring the right KPIs in for your marketing.

    Remember – you don’t want to have the best Restaurant that no one has ever heard of!

    We will look at some metrics from a business and profitability point of view because they are the start of your marketing plan.

    We look at how your target market impacts on the types of marketing that you need to do and also we talk about what a Restaurant customers long term customer value is, how you calculate it and how you work to increase it.

    We’ll take a look at metrics for Facebook marketing, email marketing and making sure that your website is working as hard as it can to find more customers and turn them into repeat customers.

    What is a KPI?

    What are the KPIs you should be looking at?

    Profit KPIs

    Revenue KPIs

    The cost to acquire a customer.

    Restaurant Long Term Customer Value

    Web traffic by channel

    Emails in your database / open rate

    Tweet Deck / Twitterfall

    Vue de Monde Chefs table

    Restaurant Facebook KPIs that matter

    Email marketing KPIs  Open Rate, click through rate

    Mentioned in this Podcast:

    Flirtey and their first US urban drone delivery.

    Saffron – a top 100 Restaurant in Arrowtown, just out of Queeenstown.

    Right click here and save-as to download this episode to your computer.

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    https://marketing4restaurants.com/restaurant-marketing-kpis-to-increase-your-profitability/

    —Huffduffed by markgvega

  3. Show #268 Psychotactics of Online Marketing

    Today we talk about the psychology behind online marketing

    * What is meant by psychotactics?
    * Is marketing really psychology in disguise?
    * Is it a case of expressing your psychology or connecting with customers psychology?
    * What is the psychology behind successful websites?
    * How to use a filtering style of questioning to understand your business.
    * How to create engaging articles for customers?
    * How to find inspiration for writing articles?
    * When you write for brand engagement - are you writing for yourself or others?
    * Why strategy is not critical to success!
    

    download

    Tagged with marketing

    —Huffduffed by podcastreview

  4. DSMB: Email Marketing Mindset | More leads for your dev shop

    This presentation helps you prepare for the critical mindset issues around using email marketing successfully.

    http://philipmorganconsulting.com/dev-shop-marketing-briefings/dsmb-email-marketing-mindset/

    —Huffduffed by ddysart

  5. Social Media Marketing

    ‘Social Media Marketing’ is the start of a conversation about marketing communications using social media forms, including internet sites and mobile telecommunication sources. The book discusses the importance of data and analytics both in helping to monetize these media, and in improving the way that the owners of these media market themselves. Marketers wishing to communicate with customers, or potential customers via social media need to adopt a new set of skills and techniques to be effective. The need for dialogue and involvement, for engagement, is paramount. This book discusses solutions that allow marketers to target and measure their activities within social media.

    Alan Moore, Smlxl Ltd

    —Huffduffed by CUinteriors

  6. Social Media Marketing

    ‘Social Media Marketing’ is the start of a conversation about marketing communications using social media forms, including internet sites and mobile telecommunication sources. The book discusses the importance of data and analytics both in helping to monetize these media, and in improving the way that the owners of these media market themselves. Marketers wishing to communicate with customers, or potential customers via social media need to adopt a new set of skills and techniques to be effective. The need for dialogue and involvement, for engagement, is paramount. This book discusses solutions that allow marketers to target and measure their activities within social media.

    Alan Moore, Smlxl Ltd

    —Huffduffed by tommorris

  7. Custora customer centric software with Jordan Elkind

    Jordan Elkind has the same passion for customer centricity as me. His love of information and insight has created a career well suited to him at Custora a new sofware company. Custora provides a dashboard of data analytics for retail customers to create more compelling, relevant marketing touchpoints for their customer’s journey. The result is more profitable customers and less customers at risk of ending their journey.

    Jordan’s insights are a must listen for any business as we all scramble to create the customer connection that brands like Esty, Threadless or Redballoon enjoy as a client of Custora.

    Custora website

    Custora University

    Jordan’s email jordan@custora.com" name="DESCRIPTION

    http://danmac30.podomatic.com/entry/2014-08-18T16_19_53-07_00

    —Huffduffed by martin

  8. Merchants of doubt 1

    Merchants of change audiobook to Overcast

    —Huffduffed by stringcode

  9. Digital Marketing Strategy: Josh Ledgard on How Kickofflabs.com Got 24,000 Customers in Just 2 Years - BrightIdeas.co | The Blog of Trent Dyrsmid | Content Marketing | Marketing Automation

    Huffduffed from http://brightideas.co/josh-ledgard-interview/

    —Huffduffed by bellomy

  10. 55: Ian Landsman - Shady Marketing Tactics That Will Hurt Your Business | Full Stack Radio

    In this episode, Adam talks to Ian Landsman about shady marketing tactics that will turn your customers against you, and how to be more authentic with your marketing strategy.

    http://www.fullstackradio.com/55

    —Huffduffed by agileone