raejennings

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Huffduffed (7)

  1. The Art and Science of Seductive Interactions — Stephen Anderson

    Remember that “percentage complete” feature that LinkedIn implemented a few years ago, and how quickly this accelerated people filling out their profiles? It wasn’t a clever interface, IA, or technical prowess that made this a successful feature—it was basic human psychology. To be good UX professionals we need to crack open some psych 101 textbooks, learn what motivates people, and then bake these ideas into our designs.

    Independent consultant Stephen P. Anderson looks at specific examples of sites who’ve designed serendipity, arousal, rewards and other seductive elements into their application, especially during the post sign-up process when it is so easy to lose people. Regardless of your current project, the principles behind these examples (from disciplines like social sciences, psychology, neuroscience and cognitive science) can be applied universally. Best of all, attendees will receive a special gift that makes it easy to bridge theory with tomorrow’s deadline.

    http://www.boxesandarrows.com/view/idea-2009-day-2

    —Huffduffed by raejennings

  2. Stephen Anderson on Emotional Design

    A chef in a restaurant wants his food to be more than edible, he wants it to be delicious. As designers we should want our websites to be more than usable. Stephen Anderson shares techniques for delighting our users and ensuring they love our sites.

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    Tagged with design

    —Huffduffed by raejennings

  3. Stephen Anderson — The Quest for Emotional Engagement » UIE Brain Sparks

    What makes the Digital Age great is ready access to information. But many times there is too much information, too much data, or too many options to make sense of. Users can easily become frustrated or disengage if they can’t find a connection with what is presented to them.

    Stephen Anderson, designer and creator of the Mental Notes card deck, believes your users must be emotionally engaged if you want them to exhibit a certain behavior. Stephen uses simple visual representations to help people make choices and understand complex information. In this podcast, Stephen and Jared Spool discuss creating designs that engage your users’ emotions.

    http://www.uie.com/brainsparks/2011/03/04/stephen-anderson-the-quest-for-emotional-engagement/

    —Huffduffed by raejennings

  4. Stephen Anderson – The Quest for Emotional Engagement » UIE Brain Sparks

    Stephen Anderson, designer and creator of the Mental Notes card deck, believes your users must be emotionally engaged if you want them to exhibit a certain behavior. Stephen uses simple visual representations to help people make choices and understand complex information. In this podcast, Stephen and Jared Spool discuss creating designs that engage your users’ emotions.

    —Huffduffed by raejennings