Lambie-Nairn began in 1976. In the 80’s his company quickly built a reputation for broadcast design with the launch of Channel 4 in the UK. Arguably this identity changed the face of television branding, as it was the first time a TV company had used its on-air identity to say something about itself as a brand as well as being the first to be designed to work on and off screen. This led to many years of working with the BBC during which he was part of re-defining the BBC brand. Hear him in conversation with John Mair.