For over 30 years Del Close was the leading light in improvisational comedy in Chicago, having a huge influence on Mike Meyers, Bill Murray, John Belushi and the Upright Citizen’s Brigade, among many others. Following Del’s passing in 1999, the UCB started the annual Del Close Marathon as a means of celebrating their mentor’s life, and passing on his legacy to future generations. Ian Roberts and Anthony King from the UCB talk about the event.
Book Shambles - A brand new podcast series hosted by Robin Ince & Josie Long
Episode 1 - Stewart Lee joins Robin and Josie for a chat about Grayson Perry, Ray Bradbury, Alan Bennet and dog muck.
Support the podcast on Patreon at - https://www.patreon.com/user?u=2306511&ty=h
Ep 37 – “Stay True to Your Art”: How Max Temkin Raised $10 Million on Kickstarter with NO Paid Advertising, Rejecting “Marketing Tricks”, and Ignoring “Guru Advice” (Like Mine!) | Entrepreneur: Uncut
[ Direct Download ] [ iTunes ]
“The smartest thing we did [making Secret Hitler] was reject old fashion, old media, old world advice of how to trick people into giving you their money” – Max Temkin
If you are becoming frustrated, depressed, and disillusioned learning about how to raise money to fund your project, then then this podcast will inspire you.
Max Temkin has directly raised, or advised in a number of projects that have raised over $10 million total on Kickstarter.
You MAY have heard of them…
In December, 2015, Max raised $1,479,046 for “Secret Hitler”, a social deduction table game based in pre World War 2 Germany. Players, representing either liberal or fascist German politicians, have to help or hinder the beautifully illustrated Junta-Komodo-Dragon-Adolf-Hitler from being elected Chancellor and starting World War 2. His goal was $54,450 and he raised over $100,000 in the first 24 hours.
But that is not where he started.
His first project was Cards Against Humanity, one of the first games in the early days of Kickstarter, raised “only” $15,540 but since exploded and has been #1 Best Seller on Amazon for Toys and Games for as long as we can remember.
(…and is a staple at every games night I host with friends!)
In fact, Cards Against Humanity, as of publishing, occupies 3 – WOW! – of the top 20 spots on the Amazon.com Best Seller List including the TOP 2, besting classics like Jenga and Connect 4.
Max also helped advise his friends who made the Most Backed Game in Kickstarter history, Exploding Kittens, which raised $8,782,571.
Max understands Kickstarter, the Kickstarter Community, and his audience, probably better than anyone on the planet.
But Max is not a “marketer”. He hates “gimmicks” and “tricks” and “gurus who don’t know what they are talking about”.
Max is an Artist.
If you are feeling jaded by the Kickstarter Marketing World, and think that in order to fund your project you need to sacrifice your vision, then listen now. It will be the best 38 minutes of your day, guaranteed!
You will discover
The number #1 Trend in Kickstarter Today
Why Max still has the “fear to launch” and it never goes away, even after millions of dollars raised
Why it is important to ignore the temptation to look for “tricks” and “gimmicks” to hit your goal and “focus on the art”
Why no one knows really knows what the future of your project, or any project, holds
What it means to “front load” your project, and why it is absolutely critical to the success of your project (…and also when it isn’t!)
Why “failing a project is a gift”…and how to embrace failure so “you are not on the hook to build something nobody wants”
Why you should never take the money if you don’t reach your funding goal on Indiegogo
Why you should “Show don’t tell” to sell your project
The importance of “user testing” and “iteration” to produce the best product possible before you launch your campaign (Max took a year and over a hundred iterations to get Secret Hitler just right
The importance of knowing your market better than they know themselves
The difference between “a good project and a good life”
Why your story is so important and why you need to be crystal clear communicating what it is about
Your page should clearly explain why a backer should not fund your project
How crushing his funding goal on Cards Against Humanity set the project delivery back
Famous last words:
“Finally, I am not the funniest guy in the room”
Connect with Max on TwitterCheck out his website at Maxistentialism.com
Secret Hitler Website
Secret Hitler Kickstarter Campaign
Secret Hitler on Forbes
Cards Against Humanity
Cards Against Humanity Website
Cards Against Humanity Kickstarter Page
Cards Against Humanity Review
Kickstarter CASE STUDY: Cards Against Humanity
Buy Cards Against Humanity on Amazon
Max’s Other Projects
Humans vs Zombies – Help develop the software that powers games of Humans vs. Zombies at over 350 locations and universities all over the world.
Philosophy Posters – Ten giant philosophy posters with big ideas presented simply.
Wearwolf – A simple game about deceiving your friends.
Maxistentialism Zine – A monthly zine about philosophy, design, humor, and social insects, delivered to your door for one year.
Spelunky Dance – An interpretive dance for Andy Baio.
Exploding Kittens Website
Exploding Kittens Kickstarter Page
Exploding Kittens on Forbes
Buy Exploding Kittens on Amazon
CONNECT WITH KHIERSTYN: K(at)crowdfundinguncut(dot)com
On a day that shouldn’t exist comes a podcast equally paradoxical. Merlin Mann joins Antony to sit still, garden at night, and talk about the passion of rock band R.E.M.’s early work.
A weekly advice podcast for people who work from home, whether freelancer or telecommuter. We address listener-submitted questions, comments and concerns about all aspects of working from home. Hosted by Aaron Mahnke and Dave Caolo.
You can submit your questions here.
Hosted by Aaron Mahnke and Dave Caolo.
Includes the origin of Blue Toot.
When confronted with dogma-threatening, worldview-menacing ideas, your knee-jerk response is usually to lash out and try to bat them away, but thanks to a nearly unavoidable mistake in reasoning, you often end up doing battle with arguments of your own creation. Your lazy brain is always trying to make sense of the world on ever-simpler terms.…
Kelly Sue DeConnick has a massive, loyal, and deeply passionate following
for a very good reason: she makes comics that mean something to people. In
this Creator Spotlight episode, we discuss her body of work, and the
distinct humanity of her voice as a writer.
This episode features excerpts from a previously recorded interview with
DeConnick. Kelly Sue portrait art by the amazing Christian Ward.
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