David Heinemeier Hansson, creator of Ruby on Rails, founder and CTO at Basecamp, and best selling author, is joining us today on the Being Boss podcast to talk about finding the "golden egg" in your business and improving your odds to build something successful—not through over-glorified risks, but through sharing your knowledge, switching strategies once you’ve found what works for you, and remembering that time and patience can pay off in the end - big time.
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Topics discussed in this episode:
-The myth of taking huge risks in order to be an entrepreneur
-Sharing your knowledge to build your audience
-Routines, boundaries, and habits to do the work
-Sustaining success and keeping motivation in your current business
-Side hustles and passion projects
-Balancing being boss with "doing the work"
-Staying small vs. growing an agency
"The fact is, the majority of projects don’t turn out to be a full time thing. That doesn’t mean they’re bad." -David Heinemeier Hansson on #beingbosspodcast
"’You’re not a real entrepreneur unless you’re one step from being on the street’ is such an unnecessary myth." -David Heinemeier Hansson on #beingbosspodcast
"One of my biggest pet peeves is the notion that you have to pour it all in and you have to take maximum risk." -David Heinemeier Hansson on #beingbosspodcast
"Growing things from a seed and just a little bit of patience opens up a whole lot of other doors down the road." -David Heinemeier Hansson on #beingbosspodcast
"Strategies that make sense in the beginning are sometimes the opposite strategies that make sense later on." -David Heinemeier Hansson on #beingbosspodcast
"The strategies for getting a golden egg and for keeping a golden egg are often in direct opposition." -David Heinemeier Hansson on #beingbosspodcast
"Our secret weapon was that we were going to out-teach everyone else. We were going to share it all." -David Heinemeier Hansson on #beingbosspodcast
"Odds of breaking into the limelight just because you’re good are vanishingly small. You have to do the work." -David Heinemeier Hansson on #beingbosspodcast
"Building an audience is really hard work. You get one listener and one reader at a time." -David Heinemeier Hansson on #beingbosspodcast
"Stay as small as you can as long as you can. Most people don’t realize what they have until they lose it." -David Heinemeier Hansson on #beingbosspodcast
Resources discussed in this episode:37SignalsShark TankCampfireHighriseBackpackRuby on RailsSignal v. Noise Blog
More from David:BasecampRework
RemoteDavid Heinemeier Hansson websiteDavid on Twitter
More from Kathleen:Braid Creative
Free Braid ebook: 7 Ways Designers Become (& Brand Themselves As) Creative ExpertsAnd Kathleen (personal blog)The Braid Method Branding ECourseDIY Coaching for Creatives
More from Emily:Indie ShopographyEmily M. Thompson (personal blog)IndieBOOMToolkits: a subscription service of guidance & tools to help you run your business like a boss, delivered straight to your inboxfree Online Business Webinar Series Indie Tactics newsletter: free exclusive biz tips and tricks GYST Subscription
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