Ever wonder what God thinks of you? Or what type of potential He sees in you? The answer is simple: God sees greatness in you, and it’s because He put it there. In this short episode, Kenny explains what we learn about ourselves from the simple name changing of an inconsistent fisherman named Simon, whom […]
Smilin’ Scott Hanson
This week we talk with someone who uses Twitter and social media to form relationships with their customers. Scott Hanson, @CiscoServerGeek on Twitter, is a unicorn who uses his super powers as a pre-sales SE for Cisco’s data center products.
Social selling (and selling in general) is about customer service
Scott has always been in technical pre-sales. He doesn’t see himself as a hair-slicked-back sales guys. Are sales guys always a bit insincere?
Scott got started in a hardware store – customer service to the Nth degree
This is more evidence for Amy’s thesis that people who are good at social have often had customer support, customer service, or a service industry in their background.
Scott’s not sure if he does “social selling” — this is just how build relationships using tools. It’s just another way of making connections.
Scott puts his Twitter handle on his business card. He’s not sure if that’s the corporate standard, or even allowed, but he just did it.
Scott isn’t measured on social, but it helps him achieve his management-set objectives.
Co-workers ask for help when they see the results he gets.
Culture of helping others in your team – not always present in sales
But community and sharing helps the top performers perform
Too much top-down command and control doesn’t work
Keeping balance in institutional process part of social media is actually hard to get right
John may or may not be a bronie
Social is about maintaining relationships – which sometimes pay off in a sale 2 or 3 years down the line
Twitter vs Facebook
Social is glue for offline relationships. It’s the most efficient way to manage our multitude of distant relationships in any kind of sincere way and then let us pour more energy and time to engaging in person.
All these tools are just about creating connections and relationships with people
Long-term vs transactional relationships – customer-first vs company-first
Sea monkeys as an example of false marketing and a failure to establish a long-term win-win relationship.
It all comes down to: be yourself. Start slowly and stop trying to do so many things.
John is the Jane Goodall of IT chimpanzees
Techies are more important now because there is so much information to sort through.
What not to do: Don’t be an asshole. Don’t be snarky. Be nice. That doesn’t mean you can’t be sarcastic or witty.
Pro tip: save early, safe often, max out your 401(k).
Find Scott at @CiscoServerGeek and CiscoServerGeek.com
Sea monkeys were advertised in a way that did not foster a long-term relationship. Kids were disappointed when they turned out to be tiny little shrimp.
Pure blackmail fodder – Scott photobombing Amy and the Cloud Bunnies at the v0dgeball charity dodgeball game at VMworld
http://media.blubrry.com/geek_whisperers/p/geek-whisperers.com/wp-content/uploads/2014/09/Geek-Whisperers-Scott-Hanson-Ep-58.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSS
Every ounce of grace that enables faith and empowers our obedience comes to us through the finished work of Jesus Christ.
The blasphemous part of this interview comes when David Heinemeier Hansson blasts many of the ideas that entrepreneurs hold sacred. Suffering isn’t the heroic way to work. It’s a sign you might be working on the wrong thing. Charging and profiting don’t make you evil or short-sighted. They ensure you can grow. It’s inspiring, and it’s why I invited David of 37signals to do this interview. For the revelation, listen to…
There are a hundred things we can disagree on in which both convictions can be done to the glory of God.
Five simple steps to get anything in your home organized with Domestic CEO.
“I Have a Dream,” Address Delivered at the March on Washington for Jobs and Freedom | The Martin Luther King, Jr., Research and Education Institute
"I Have a Dream," Address Delivered at the March on Washington for Jobs and Freedom | The Martin Luther King, Jr., Research and Education Institute - 6/14/2020, 3:55:37 PM https://kinginstitute.stanford.edu/king-papers/documents/i-have-dream-address-delivered-march-washington-jobs-and-freedom In his iconic speech at the Lincoln Memorial for the 1963 March on Washington for Jobs and Freedom, King urged America to "make real the promises of democracy." King synthesized portions of his earlier speeches to capture both the necessity for change and the potential for hope in American society.
Got an idea (or 50?) but stuck in pre-launch? - no idea how to create a website? - need to know how to hack marketing and social media? - someone leading you the wrong way? - patents, trademarks, legal woes? - images, graphic design but no idea which tools? - struggling with your to do list and want to look at outsourcing some tasks?
So many things can trip you up but we’ve been through them all and have a trove of tips and strategies to help you overcome these and smash your goals.
Let’s get you to Launch!
We meet regularly in-person at http://rapidexecutive.com/meetup and due to popular demand we are going to meet every other week online.
Get your questions answered. Make invaluable connections with like-minded entrepreneurs. …you might even find your developer or co-founder!
(both those have happened in the last year multiple times!) Subscribe to find out when the next one is.
Tools from this session: MailChimp - my favourite Email Marketing Software to start and grow your email list: http://rapidexecutive.com/mailchimp OptimizePress - build and launch a landing page, amazing website, or even Membership Site in minutes! So good: http://goo.gl/nq6iqz
Bill Gross has founded a lot of start-ups, and incubated many others — and he got curious about why some succeeded and others failed. So he gathered data from hundreds of companies, his own and other people’s, and ranked each company on five key factors. He found one factor that stands out from the others — and surprised even him.
TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world’s leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design — plus science, business, global issues, the arts and much more. Find closed captions and translated subtitles in many languages at http://www.ted.com/talks/bill_gross_the_single_biggest_reason_why_startups_succeed
Subscribe to our channel: http://www.youtube.com/user/TEDtalksDirector
Ever wondered why companies like Apple, Uber and AirBnB are so easily identified in a sea of advertising? Jonathan Bell gives step-by-step advice on how to create a lasting brand name.
TEDArchive presents previously unpublished talks from TED conferences. Enjoy this unedited talk by Jonathan Bell. Filmed at TEDUniversity in 2016.
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