A couple of years back Tom Coates talked at dConstruct about ’Designing For A Web of Data’, about the idea that your data, the bits that represent you and are useful or interesting to you on the web, are escaping the confines of particular websites and are getting smeared around the web through services and APIs and widgets and myriad other things. (I hope I’m paraphrasing him fairly.) And then, last year, Matts Jones and Biddulph took that on more and talked about ’Designing For The Coral Reef’ and about how they were spreading Dopplr via that web of data, and onto devices, and asynchronous infrastructures and distributed interwoven systems, and slippy maps and geography, and there was a rubber duck in there somewhere as well.
I loved all that. I wanted to make a contribution to that conversation. But my technical abilities are such that all I can really do to manipulate the web is print it out, and that didn't seem enough.
And then I got involved with making Things Our Friends Have Written On The Internet and I realised that printing it out is the next step. What's happening now is that the web of data wants to escape the screen, it wants to materialise into the real world, it wants to get physical, become objects. And that the next exciting stuff is going to be about designing data that can live on the screen, in devices, on paper, as things, wherever.
So that's what I’m hoping to talk about. About getting a little post-digital, about analogue friction, about printing to large industrial infrastructures, about unproducts and letter-boxes and rabbits. And there’ll be jokes and silly videos too.
Russell was born in Derby, enjoyed an uneventful childhood, did college, all that. After failing as a popstar and a joke writer he ended up in advertising and tried to do ‘interactive marketing’ way before anyone was interested. Ended up at Wieden + Kennedy working on clients like Microsoft, Nike and Honda. Then he went to work for Nike as Global Consumer Planning Director.
He went freelance in 2006 and works with shadowy organisations like the Open Intelligence Agency and the Really Interesting Group. He also writes eggbaconchipsandbeans occasionally organises ‘Interesting’ conferences, plays with things like speechification, dawdlr and slowpoke and does columns for Campaign magazine and Wired UK.
If asked what he actually does all day, he’ll normally mutter something about ‘post-digital’.