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banterability / Jeffrey Long

Maker of things. Taker of naps. Unreliable narrator

There are no people in banterability’s collective.

Huffduffed (272)

  1. 37 - “Stay True to Your Art”: How Max Temkin Raised $10 Million on Kickstarter with NO Paid Advertising, Rejecting “Marketing Tricks”, and Ignoring “Guru Advice” (Like Mine!) - Crowdfunding Uncut

    “The smartest thing we did [making Secret Hitler] was reject old fashion, old media, old world advice of how to trick people into giving you their money” – Max Temkin

    If you are becoming frustrated, depressed, and disillusioned learning about how to raise money to fund your project, then then this podcast will inspire you. Max Temkin has directly raised, or advised in a number of projects that have raised over $10 million total on Kickstarter. You MAY have heard of them… In December, 2015, Max raised $1,479,046 for “Secret Hitler”, a social deduction table game based in pre World War 2 Germany. Players, representing either liberal or fascist German politicians, have to help or hinder the beautifully illustrated Junta-Komodo-Dragon-Adolf-Hitler from being elected Chancellor and starting World War 2. His goal was $54,450 and he raised over $100,000 in the first 24 hours. But that is not where he started. His first project was Cards Against Humanity, one of the first games in the early days of Kickstarter, raised “only” $15,540 but since exploded and has been #1 Best Seller on Amazon for Toys and Games for as long as we can remember.(…and is a staple at every games night I host with friends!) In fact, Cards Against Humanity, as of publishing, occupies 3 – WOW! –  of the top 20 spots on the Amazon.com Best Seller List including the TOP 2, besting classics like Jenga and Connect 4. Max also helped advise his friends who made the Most Backed Game in Kickstarter history,  Exploding Kittens, which raised $8,782,571. Max understands Kickstarter, the Kickstarter Community, and his audience, probably better than anyone on the planet. But Max is not a “marketer”. He hates “gimmicks” and “tricks” and “gurus who don’t know what they are talking about”.Max is an Artist. If you are feeling jaded by the Kickstarter Marketing World, and think that in order to fund your project you need to sacrifice your vision, then listen now. It will be the best 38 minutes of your day, guaranteed! You will discover

    The number #1 Trend in Kickstarter Today

    Why Max still has the “fear to launch” and it never goes away, even after millions of dollars raised

    Why it is important to ignore the temptation to look for “tricks” and “gimmicks” to hit your goal and “focus on the art”

    Why no one knows really knows what the future of your project, or any project, holds

    What it means to “front load” your project, and why it is absolutely critical to the success of your project (…and also when it isn’t!)

    Why “failing a project is a gift”…and how to embrace failure so “you are not on the hook to build something nobody wants”

    Why you should never take the money if you don’t reach your funding goal on Indiegogo

    Why you should “Show don’t tell” to sell your project

    The importance of “user testing” and “iteration” to produce the best product possible before you launch your campaign (Max took a year and over a hundred iterations to get Secret Hitler just right

    The importance of knowing your market better than they know themselves

    The difference between “a good project and a good life”

    Why your story is so important and why you need to be crystal clear communicating what it is about

    Your page should clearly explain why a backer should not fund your project

    How crushing his funding goal on Cards Against Humanity set the project delivery back

    Famous last words: “Finally, I am not the funniest guy in the room” -Del Close Resources Mentioned: Connect with Max on Twitter Check out his website at Maxistentialism.com Secret Hitler

    Secret Hitler Website

    Secret Hitler Kickstarter Campaign

    Secret Hitler on Forbes

    Cards Against Humanity

    Cards Against Humanity Website

    Cards Against Humanity Kickstarter Page

    Cards Against Humanity Review

    Kickstarter CASE STUDY: Cards Against Humanity

    Buy Cards Against Humanity on Amazon

    Max’s Other Projects

    Humans vs Zombies – Help develop the software that powers games of Humans vs. Zombies at over 350 locations and universities all over the world.

    Philosophy Posters – Ten giant philosophy posters with big ideas presented simply.

    Wearwolf – A simple game about deceiving your friends.

    Maxistentialism Zine – A monthly zine about philosophy, design, humor, and social insects, delivered to your door for one year.

    Spelunky Dance – An interpretive dance for Andy Baio.

    Exploding Kittens

    Exploding Kittens Website

    Exploding Kittens Kickstarter Page

    Exploding Kittens on Forbes

    Buy Exploding Kittens on Amazon

    http://www.crowdfundinguncut.com/podcast/37-stay-true-to-your-art-how-max-temkin-raised-10-million-on-kickstarter-with-no-paid-advertising-rejecting-marketing-tricks-and-ignoring-guru-advice-like-mine/

    —Huffduffed by banterability

  2. Expo Audio: Daring Fireball Live | Macworld

    A special from the Macworld Expo show floor: Daring Fireball blogger John Gruber and Panic’s Cabel Sasser discuss the issues of the week.

    http://www.macworld.com/article/1054872/macworld-expo/mwpod68.html

    —Huffduffed by banterability

  3. macworld snell gruber merlin

    —Huffduffed by banterability

  4. 5by5 | Back to Work #47: Utter Failure & Hotel Steak

    TOPIC: Resolving to skip the New Year’s resolutions.

    http://5by5.tv/b2w/47

    —Huffduffed by banterability

  5. Andrea Fella: Anxiety Worry and Fear

    Dharma talk given by Andrea Fella at the Insight Meditation Center in Redwood City, CA. Recorded on 2011-08-18

    http://www.audiodharma.org/talks/audio_player/2572.html

    —Huffduffed by banterability

  6. Marketplace: Dr. Ben Carson on the economy

    This interview originally aired on October 7, 2015. Marketplace host Kai Ryssdal talked with Republican presidential candidate Ben Carson about his campaign, the economy, and how he would change the government if he were elected.

    http://www.marketplace.org/2015/11/17/elections/full-interview-dr-ben-carson-economy

    —Huffduffed by banterability

  7. Class #48: Migraine Headaches with Jesse Thorn — Man School with Caleb Bacon

    Jesse Thorn [Twitter] is a public radio show host, podcast host, and new media emperor.  You might know him from Bullseye  (formerly The Sound of Young America), MaxFunCon, or Jordan, Jesse, GO!  Despite being so prolific, he has suffered from migraine headaches his whole life.In this class we talk about:How migraines are more common in woman than men. Dealing with migraines as a child. Thorn’s started when he was 10, in the 5th grade.The feeling of powerlessness which made childhood and teenage years hard.The unique pain of the migraine headache.Symptoms like blinking lights, blurred vision, and nausea.Pain for Thorn is so bad at times that a simple task like putting on clothes is sometimes very difficult.Dealing with migraine pain as a child made Thorn become used to the pain in later life.Experiencing ineffective medical treatments. Dealing with a father who was not very sympathetic towards his headaches.Missing 20% of his middle school days and ultimately not graduating middle school.Not acting dramatic is important for Thorn.  He does not want people to think that he is getting hysterical over something they can’t see.How migraines affect the perception of your public persona.Thorn now takes medication called Imitrex which is a self-administered injection medicine which later turned into a nasal inhaler.   Three ways that Thorn keeps his migraines under control: a diet that does not trigger his migraines, plenty of sleep, and managing his stress.How having a strong support system is important for people that have migraines.The absolute importance of seeking professional medical help. Man School is a proud part of the Sideshow Network.Support our sponsor — 10% off of your great new website with Squarespace!  Promo Code: MANSCHOOL

    http://manschoolshow.com/blog/2014/2/5/class-48-migraine-headaches-with-jesse-thorn

    —Huffduffed by banterability

  8. The Full Warren Interview

    Several of you have asked to hear the full interview with Elizabeth Warren, chair of the Congressional Oversight Panel.

    We talked about it, thought about it, and decided to post it.

    It is full and unedited, so there are not the normal intros, outros and transitions. It’s just the raw tape.

    —Huffduffed by banterability

  9. How Apple obsessive John Gruber built Daring Fireball, the world’s most powerful one-man media company - Recode

    Since 2002, Gruber has owned a chunk of the conversation about Apple — and he does it all solo.

    http://www.recode.net/2016/6/30/12053348/john-gruber-daring-fireball-apple-podcast-recode-media

    —Huffduffed by banterability

  10. Max Temkin on That’s What She Said

    Max Temkin joins Sarah to talk about how Cards Against Humanity is doing things their way.

    http://espn.go.com/espnradio/play?id=15230832

    download

    Tagged with max temkin

    —Huffduffed by banterability

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