alips / collective

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Huffduffed (887)

  1. CCATP #433 I Push Hard on Greg Scown from Smile About TextExpander 6 « NosillaCast

    There’s been a lot of consternation on the Internet this week about the announcements by Smile with their new TextExpander 6 product at textexpander.com.

    I invited Smile founder Greg Scown onto the show to explain their thinking and to allow me to ask him some tough questions.

    It was hard for me to do because TextExpander is a beloved product and the company Smile has shown themselves over the many years to care deeply about their customers.

    In fact, when I recently surveyed listeners about the first five apps they add to a new Mac, TextExpander was in the top three.

    It’s important to note that Smile is not an advertiser for the NosillaCast.

    http://media.blubrry.com/nosillacast/traffic.libsyn.com/nosillacast/CCATP_2016_04_08.mp3mp3 download

    Here’s an outline of what I asked Greg. You’ll need to listen to hear his answers:

    Sharing is the big new feature of TextExpander 6.

    I have to be honest, I don’t think that I have a need to share my snippets with anyone.

    Even when I was working in large teams at work, I never felt the need for this.

    I have trouble convincing other people that haven’t used a text expansion program that they should even start using one.

    What research do you have to show that users need/want to share snippets??

    Sharing on TextExpander 6 is through their own web service, not using Dropbox or iCloud:

    Syncing is notoriously difficult.

    We’ve all suffered duplicate contacts, duplicate photos and all the other fallout of poorly designed syncing tools.

    Why did you decide to design your own syncing tools instead of using those that are already built like Dropbox and iCloud (which still has its problems)

    In your documentation you say that our snippets will travel over secure connections, but they will be stored in plain text.

    Obviously my audience is way too well educated to store passwords and social security numbers in TextExpander, but the aggregate of someone’s snippets would be a terrific attack vector for a phishing attack.

    From my snippets you’d know my name, home address, phone number, email address, tools I use, people I communicate with, places I’ve worked, my mechanic’s phone number.

    That’s a pretty good place to start with a phishing attack.

    Why aren’t you encrypting our data as it would if it were in Dropbox or iCloud?

    TextExpander 6 is only available through subscription pricing:

    There has been a great deal of conversation online about the new subscription pricing.

    I think two factors are biggest in people’s minds.

    They are weary of monthly bills piling up and feel it makes them lose control of when they can afford to spend money

    The pricing of the monthly subscription is much higher than they’ve been paying to buy TextExpander outright and buy all of the updates.

    Some math is showing it as around 2X the previous price.

    With competition out there, how do you justify this sizable price increase to

    your customers?

    Smile also announced TextExpander Windows beta – this is huge news! I know if you google “is there a TextExpander for Windows” you get about a zillion hits.

    If people have bought Breevy from 16Software.com to sync their TextExpander snippets back and forth with Windows, will this be disabled if they go to TextExpander 6?

    Can you explain how TextExpander works with respect to logging into the service?

    For example, what if I’m without network access for an extended period of time?

    Will my snippets still work for an extended period without Internet access?

    http://www.podfeet.com/blog/2016/04/ccatp-433/

    —Huffduffed by KatieFloyd

  2. The Incomparable | A History of Things That Never Happened (Episode 295)

    The first teaser trailer for “Rogue One: A Star Wars Story” has dropped, and so in the spirit of our “Force Awakens” teaser breakdown, we’re back to provide frame-by-frame analysis of all 90 seconds. This is the first in a new series of “Star Wars” anthology movies, this one set before and around 1977’s original film. How do you make a period piece about a fictional period? What’s Felicity Jones’s character all about? Why does Forrest Whitaker have a Darth Vader breathing harmonica? And why does Jason refer to all droids like they’re vacuum cleaners? For some questions there are no good answers.

    https://www.theincomparable.com/theincomparable/295/index.php

    —Huffduffed by KatieFloyd

  3. 3 Guys 3 Questions #91: S06:E07 - “Karma Winds” - Goodstuff FM

    Dutch ovens, camp court, & windows down.

    http://goodstuff.fm/3g3q/91

    —Huffduffed by merlinmann

  4. MacVoices #16093: Greg Scown and Maia Olson of Smile on TextExpander 6 and the Future - MacVoices

    Smile has released TextExpander 6, the latest update to their text expansion utility, adding features and changing the pricing model. Greg Scown and Maia Olson talk about both, including the new ability to share snippets with other members of your family or your business team. The new sharing feature across Smile’s new cloud service is quite a bit different that the old syncing across devices function. Greg explains why, and how this will be the basis for the future, not just the present, of TextExpander. Maia details why the subscription model will mean more updates delivered to users sooner, and both compare and contrast the pricing of the old, separate-purchases-for-different-platforms with the new all-inclusive pricing that even extends to a new Windows version. Before you pass judgement on the changes, hear what Greg and Maia have to say about what the new platform will allow them to offer.

    Today’s MacVoices is sponsored by ProXPN. Protect your Internet by Securing Your Connection, and get up to 50% off with the offer code “VOICES”.

    and by MacVoices Magazine, our free magazine on Flipboard that helps you do more with your Apple tech.

    http://traffic.libsyn.com/maclevelten/MV16094.mp3Show Notes:

    Chuck Joiner is the producer and host of MacVoices. You can catch up with what he’s doing on Twitter, Facebook,

    Google+ and LinkedIn.

    Subscribe to the show:

    iTunes: – Audio in iTunes

    – Video in iTunes – HD Video in iTunes

    Subscribe manually via iTunes or any podcatcher:

     – Audio: http://www.macvoices.com/rss/macvoicesrss  – Video: http://www.macvoices.com/rss/macvoicesvideorss

    Guests:

    Greg Scown is a partner and co-founder of Smile, developers of PDFpen and TextExpander. You can follow him on Twitter. 

    Maia Olson has worked with the software company, Smile, spreading the joys of quality productivity software for the last 7 years. Over that time she has worn many hats, including those of customer support, technical writing, marketing and PR. She spends her summers volunteering at App Camp For Girls, a summer camp geared to inspire girls to join the tech industry by having female role models teach them to make iPhone apps. Maia can, occasionally, be found on Twitter.

    http://www.macvoices.com/macvoices-16093-greg-scown-maia-olson-smile-textexpander-6-future/

    —Huffduffed by KatieFloyd

  5. 5by5 | Back to Work #266: European Bachelor

    TOPIC: Wow, times change.

    http://5by5.tv/b2w/266

    —Huffduffed by KatieFloyd

  6. TMO Daily Observations 2016-04-05: TextExpander 6 and the Software Subscription Debate - Daily Observations Podcast - The Mac Observer

    TextExpander 6 is out and it fired up the software subscription debate. Greg Scown from Smile Software, along with Dave Hamilton and John Martellaro, join Jeff Gamet to look at subscription software models, what benefits they can offer, and why some people oppose them.

    http://www.macobserver.com/tmo/podcast/tmo-daily-observations-2016-04-05-textexpander-6-and-the-software-subscript

    —Huffduffed by KatieFloyd

  7. Where Do Seattle-Area Crows Go At Night? | KUOW News and Information

    Listener Lauren Linscheid of Seattle sees crows flying every day toward Lake City Way. “I want to know where they’re going and why,” Lauren told KUOW’s

    http://kuow.org/post/where-do-seattle-area-crows-go-night

    —Huffduffed by merlinmann

  8. Podcast: TSOYA Classic: The Del Close Marathon. | Maximum Fun

    For over 30 years Del Close was the leading light in improvisational comedy in Chicago, having a huge influence on Mike Meyers, Bill Murray, John Belushi and the Upright Citizen’s Brigade, among many others. Following Del’s passing in 1999, the UCB started the annual Del Close Marathon as a means of celebrating their mentor’s life, and passing on his legacy to future generations. Ian Roberts and Anthony King from the UCB talk about the event.

    —Huffduffed by merlinmann

  9. Book Shambles - Episode 1 - Stewart Lee

    Book Shambles - A brand new podcast series hosted by Robin Ince & Josie Long

    Episode 1 - Stewart Lee joins Robin and Josie for a chat about Grayson Perry, Ray Bradbury, Alan Bennet and dog muck.

    Support the podcast on Patreon at - https://www.patreon.com/user?u=2306511&ty=h

    ===
    Original video: https://soundcloud.com/cosmicgenome/stewart-lee
    Downloaded by http://huffduff-video.snarfed.org/

    —Huffduffed by merlinmann

  10. Ep 37 – “Stay True to Your Art”: How Max Temkin Raised $10 Million on Kickstarter with NO Paid Advertising, Rejecting “Marketing Tricks”, and Ignoring “Guru Advice” (Like Mine!) | Entrepreneur: Uncut

    [ Direct Download ] [ iTunes ]

    “The smartest thing we did [making Secret Hitler] was reject old fashion, old media, old world advice of how to trick people into giving you their money” – Max Temkin

    If you are becoming frustrated, depressed, and disillusioned learning about how to raise money to fund your project, then then this podcast will inspire you.

    Max Temkin has directly raised, or advised in a number of projects that have raised over $10 million total on Kickstarter.

    You MAY have heard of them…

    In December, 2015, Max raised $1,479,046 for “Secret Hitler”, a social deduction table game based in pre World War 2 Germany. Players, representing either liberal or fascist German politicians, have to help or hinder the beautifully illustrated Junta-Komodo-Dragon-Adolf-Hitler from being elected Chancellor and starting World War 2. His goal was $54,450 and he raised over $100,000 in the first 24 hours.

    But that is not where he started.

    His first project was Cards Against Humanity, one of the first games in the early days of Kickstarter, raised “only” $15,540 but since exploded and has been #1 Best Seller on Amazon for Toys and Games for as long as we can remember.

    (…and is a staple at every games night I host with friends!)

    In fact, Cards Against Humanity, as of publishing, occupies 3 – WOW! –  of the top 20 spots on the Amazon.com Best Seller List including the TOP 2, besting classics like Jenga and Connect 4.

    Max also helped advise his friends who made the Most Backed Game in Kickstarter history,  Exploding Kittens, which raised $8,782,571.

    Max understands Kickstarter, the Kickstarter Community, and his audience, probably better than anyone on the planet.

    But Max is not a “marketer”. He hates “gimmicks” and “tricks” and “gurus who don’t know what they are talking about”.

    Max is an Artist.

    If you are feeling jaded by the Kickstarter Marketing World, and think that in order to fund your project you need to sacrifice your vision, then listen now. It will be the best 38 minutes of your day, guaranteed!

    You will discover

    The number #1 Trend in Kickstarter Today

    Why Max still has the “fear to launch” and it never goes away, even after millions of dollars raised

    Why it is important to ignore the temptation to look for “tricks” and “gimmicks” to hit your goal and “focus on the art”

    Why no one knows really knows what the future of your project, or any project, holds

    What it means to “front load” your project, and why it is absolutely critical to the success of your project (…and also when it isn’t!)

    Why “failing a project is a gift”…and how to embrace failure so “you are not on the hook to build something nobody wants”

    Why you should never take the money if you don’t reach your funding goal on Indiegogo

    Why you should “Show don’t tell” to sell your project

    The importance of “user testing” and “iteration” to produce the best product possible before you launch your campaign (Max took a year and over a hundred iterations to get Secret Hitler just right

    The importance of knowing your market better than they know themselves

    The difference between “a good project and a good life”

    Why your story is so important and why you need to be crystal clear communicating what it is about

    Your page should clearly explain why a backer should not fund your project

    How crushing his funding goal on Cards Against Humanity set the project delivery back

    Famous last words:

    “Finally, I am not the funniest guy in the room”

    -Del Close

    Resources Mentioned:

    Connect with Max on TwitterCheck out his website at Maxistentialism.com

    Secret Hitler

    Secret Hitler Website

    Secret Hitler Kickstarter Campaign

    Secret Hitler on Forbes

    Cards Against Humanity

    Cards Against Humanity Website

    Cards Against Humanity Kickstarter Page

    Cards Against Humanity Review

    Kickstarter CASE STUDY: Cards Against Humanity

    Buy Cards Against Humanity on Amazon

    Max’s Other Projects

    Humans vs Zombies – Help develop the software that powers games of Humans vs. Zombies at over 350 locations and universities all over the world.

    Philosophy Posters – Ten giant philosophy posters with big ideas presented simply.

    Wearwolf – A simple game about deceiving your friends.

    Maxistentialism Zine – A monthly zine about philosophy, design, humor, and social insects, delivered to your door for one year.

    Spelunky Dance – An interpretive dance for Andy Baio.

    Exploding Kittens

    Exploding Kittens Website

    Exploding Kittens Kickstarter Page

    Exploding Kittens on Forbes

    Buy Exploding Kittens on Amazon

    CONNECT WITH KHIERSTYN: K(at)crowdfundinguncut(dot)com

    http://entrepreneuruncut.com/podcast/stay-true-to-your-art-how-max-temkin-raised-or-helped-raise-10-million-on-kickstarter-with-no-paid-advertising-rejecting-marketing-tricks-and-ignoring-guru-advice-like-mine/

    —Huffduffed by merlinmann

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