Relly Annett-​​Baker — All the small things

Huffduffed by adactio on

Microcopy is the ninja of online con tent. Fast, furi ous and deadly, it has the power to make or break your online busi ness, to kill or stay your foes. It’s a sen tence, a con fir­ma tion, a few words. One word, even. It isn’t big or flashy. It doesn’t leave a call ing card. If it does its job your cus tomer may never notice it was there.

http://www.webdirections.org/resources/relly-annett-baker-all-the-small-things/

download

Tagged with web directions atmedia conference presentation copy microcopy content web relly annett-baker twitter:user=rellyab

Also huffduffed as…

  1. All the Small Things - Relly

    —Huffduffed by ericepps on

  2. All the Small Things - Relly Annett-​​Baker at @media 2010

    —Huffduffed by thinkvitamin on

  3. All the Small Things - Relly Annett-​​Baker at @media 2010

    —Huffduffed by djilleffect on

  4. All the Small Things - Relly Annett-​​Baker at @media 2010

    —Huffduffed by procload on

  5. Relly Annett-​​Baker — All the small things

    —Huffduffed by chrispederick on

  6. All the Small Things - Relly

    —Huffduffed by elizabethgaal on

  7. All the Small Things - Relly Annett-​​Baker at @media 2010

    —Huffduffed by jonvines on

  8. All the Small Things - Relly Annett-​​Baker at @media 2010

    —Huffduffed by clivewalker on

  9. All the Small Things - Relly

    —Huffduffed by nocturnalmonkey on

  10. All the Small Things - Relly

    —Huffduffed by markng on

  11. All the Small Things - Relly

    —Huffduffed by jaywest on

  12. All the Small Things - Relly

    —Huffduffed by jujumagik on

  13. All the Small Things - Relly

    —Huffduffed by hugo on

  14. All the Small Things - Relly

    —Huffduffed by sarahmagelssen on

  15. All the Small Things - Relly

    —Huffduffed by newslang on

  16. All the Small Things - Relly

    —Huffduffed by coffeepunk on

  17. All the Small Things - Relly Annett-​​Baker at @media 2010

    —Huffduffed by mealybar on

  18. All the Small Things - Relly Annett-​​Baker at @media 2010

    —Huffduffed by damiannicholson on

  19. All the Small Things - Relly

    —Huffduffed by seanmonstar on

  20. All the Small Things - Relly

    —Huffduffed by mikesten on

  21. All the Small Things - Relly

    —Huffduffed by iamdanw on

  22. Audio record­ing of session

    —Huffduffed by hawbsl on

  23. Relly Annett-​​Baker on Microcopy

    —Huffduffed by Jayphen on

  24. All the Small Things - Relly Annett-​​Baker at @media 2010

    —Huffduffed by mattthinks on

  25. Relly Annett-​​Baker — All the small things

    —Huffduffed by soavie on

  26. Relly Annett-​​Baker — All the small things

    —Huffduffed by gentusmaximus on

  27. All the Small Things - Relly

    —Huffduffed by lukebrooker on

  28. All the Small Things - Relly

    —Huffduffed by ryangadams on

  29. All the Small Things - Relly

    —Huffduffed by mynameismartin on

  30. Audio record­ing of session

    —Huffduffed by banterability on

  31. Relly Annett-​​Baker on Microcopy

    —Huffduffed by harbott on

  32. @rellyab

    —Huffduffed by davidhughes on

  33. Audio record­ing of session

    —Huffduffed by roryf on

  34. All the Small Things - Relly

    —Huffduffed by trinefalbe on

  35. Relly Annett-​​Baker — All the small things

    —Huffduffed by opkins on

  36. Relly Annett-​​Baker — All the small things

    —Huffduffed by alastc on

  37. Relly Annett-​​Baker — All the small things

    —Huffduffed by stuartmoses on

  38. Relly Annett-​​Baker — All the small things

    —Huffduffed by Rob on

  39. Relly Annett-​​Baker — All the small things [Web Directions]

    —Huffduffed by plindberg on

  40. Relly Annett-​​Baker — All the small things

    —Huffduffed by robsog on

  41. Relly Annett-​​Baker — All the small things

    —Huffduffed by bigskinnyboy on

  42. Relly Annett-​​Baker — All the small things

    —Huffduffed by markcbain on

  43. Relly Annett-​​Baker — All the small things

    —Huffduffed by olafursverrir on

  44. All the Small Things - Relly

    —Huffduffed by pip on

  45. Relly Annett-​​Baker — All the small things

    —Huffduffed by aelfman on

  46. All the small things - a microcopy primer

    —Huffduffed by jaronbarends on

  47. All the Small Things - Relly Annett-Baker at Web Directions 2010

    —Huffduffed by fstorr on

  48. All the Small things (web directions presentation on microcopy)

    —Huffduffed by kimroen on

  49. Relly Annett-​​Baker — All the small things

    —Huffduffed by RJ on

  50. Microcontent

    —Huffduffed by jameshatts on