Do you need a personal brand?

You meet someone, they Google you. Are the results your personal brand? In a world where everyone is jousting for jobs, clients and partners — how important is your online presence? We discuss getting over the cringe, establishing thought leadership, playing the long game and putting the “social” back into social media. [Episode 23]

Shanté Cofield ( is a physical therapist turned entrepreneur who helps fitness professionals build profitable online personal brands.

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