BenjaminParry / tags / switch

Tagged with “switch” (2)

  1. The Car Purchase Interview (Critical Path)

    Bob Moesta demonstrates Jobs to be Done interview technique by speaking with Horace about a car purchase. 1 hour 56 minutes http://5by5.tv/criticalpath/146

    —Huffduffed by BenjaminParry

  2. The Nest Fire Alarm Purchase (ReWired Group)

    Bob and Chris demonstrate the switch interview technique during a switch workshop by interviewing an attendee about his $700 Nest fire alarm purchase. https://cantina.co/switching-and-jobs-to-be-done-discovering-why-people-really-hire-products/

    —Huffduffed by BenjaminParry