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BenjaminParry / Benjamin Parry

Consumer of podcasts and such.

There are three people in BenjaminParry’s collective.

Huffduffed (128)

  1. Sunday Interview: Bob Moesta on Jobs-to-be-done

    Bob Moesta President of The ReWired Group and one of the architect’s of the JTBD framework, talks with us about how the Job’s To Be Done framework was developed, and how he has used it throughout his work to be successful. Bob then shares with us from his deep knowledge of product marketing, and how asking the right questions can lead you to the perfect solution to a customer’s problem.

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    download

    Tagged with jtbd

    —Huffduffed by BenjaminParry

  2. Tony Ulwick, founder of innovation consulting firm Strategyn

    Intercom co-founder Des Traynor talks to Tony Ulwick, the inventor of outcome-driven innovation and a decades-long champion of jobs-to-be-done as a method for product design.

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    Original video: https://blog.intercom.io/podcast-tony-ulwick-on-jobs-to-be-done/?utm_medium=email&utm_source=internal&utm_campaign=jtbd-book-drip&utm_content=blog-tony-ulwick&utm_term=jtbd
    Downloaded by http://huffduff-video.snarfed.org/

    download

    Tagged with jtbd

    —Huffduffed by BenjaminParry

  3. Jobs to be Done: from Doubter to Believer by Sian Townsend at Front 2016 in Salt Lake City, Utah

    Sian Townsend, Director of Research at Intercom, describes what the Jobs to be Done (JTBD) technique is, how it can be used to design products, and presents case studies to illustrate how JTBD has been applied at Intercom. This is the story of how I spent the last 2 years using a technique called Jobs to be Done (JTBD) to research and design products at a fast growing startup called Intercom. 2 years ago, I’d never heard even heard of JTBD and was skeptical that it was anything truly innovative. Now, everyone at Intercom is focused around JTBD. In this talk I’ll take you through what JTBD actually is and how we’ve used it to design products with great success at Intercom. Finally, I’ll share some insights about how you can get more out of the basic technique by learning from Intercom’s experiences. Want more inspirational talks like this? Join us at Front 2017 in Salt Lake City, Utah! frontutah.com

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    Original video: https://vimeo.com/167029277
    Downloaded by http://huffduff-video.snarfed.org/

    download

    Tagged with jtbd

    —Huffduffed by BenjaminParry

  4. Rewired CEO Bob Moesta on the JTBD Framework: How People Shop & Buy

    Entrepreneur and Engineer Bob Moesta joins the Brand Lab Series™ Podcast to talk Jobs to Be Done (JTBD), how people shop & buy, plus product innovation.

    http://aemarketinggroup.com/inside-ae-showcase/jtbd/#.WMgLIVj9mnQ.linkedin

    download

    Tagged with jtbd

    —Huffduffed by BenjaminParry

  5. Is your intranet like chernobyl?

    This week on the Boagworld Show we are joined by Gerry Mcgovern to discuss how we should be building great experiences for our employees too.

    https://boagworld.com/season/13/episode/1308/

    —Huffduffed by BenjaminParry

  6. The Stranger’s Long Neck

    Gerry McGovern discusses the importance of task management

    —Huffduffed by BenjaminParry

  7. 5by5 | The Web Ahead #106: Focusing on Customer Top Tasks with Gerry McGovern

    —Huffduffed by BenjaminParry

  8. Are virtual personal assistants helping you live your life? Or intruding on it? MPR News with Tom Weber - MPR News

    Technology is embedded in our lives, but with convenience comes concerns about privacy. MPR News reporter Marianne Combs looked at how new technology is changing our relationships with corporations, and with each other. Joining her was Ben Sauer, a digital product designer and strategist at Clearleft and Cyborg Anthropologist Amber Case. Case studies the relationship between humans and technology.

    http://www.mprnews.org/podcasts/tom-weber

    —Huffduffed by BenjaminParry

  9. Here’s What Sci-Fi Can Teach Us About Fascism | WIRED

    Want to understand the appeal of fascist regimes? Watch/read science fiction.

    https://www.wired.com/2017/01/geeks-guide-bruce-sterling/

    —Huffduffed by BenjaminParry

  10. Listen to the podcast: Service design know-how

    Podcast and transcript of Jeremy Myerson, Gillian Crampton-Smith, Chris Downs, and Heather Martin discussing service design at Intersections 07

    http://www.designcouncil.org.uk/resources-and-events/Designers/Intersections-071/Service-design/

    —Huffduffed by BenjaminParry

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