The End Of The Line For GM-Toyota Joint Venture

Next week, New United Motor Manufacturing Inc., a factory once run by both General Motors and Toyota, will close in Fremont, Calif. The factory is called NUMMI for short and — on the surface — it’s a familiar story about the fall of the American auto industry. But this is no ordinary plant. In the mid-1980s, Toyota took over the Fremont plant, one of GM’s worst, a factory known for sex, drugs and defective vehicles. And as part of an historic joint venture, Toyota turned the plant into one of GM’s best, practically

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