"… In this episode of the Stack Overflow podcast, Joel and Jeff sit down with Mac developer Daniel Jalkut of Red Sweater Software to discuss his experience as a longtime Mac developer and small Mac software business owner, and the possible impact of the iPad." From http://blog.stackoverflow.com/2010/02/podcast-82/
Also huffduffed as…
"… Joel and Jeff sit down with Kathy Sierra and Bert Bates backstage at the Business of Software 2009 conference." http://itc.conversationsnetwork.org/shows/detail4292.html
SnapInspect: How To Find A Software Idea And Pre-Sell It Before It’s Built (Without Any Coding Skills Or Capital) – with Sam Ovens — Sam Ovens started his software company with no idea, no market knowledge, no coding skills or capital and he claims that having none of these is an advantage in business, not a disadvantage. He did it with guidance from TheFoundation.io, so I invited him to talk about his process.