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Tagged with “research” (3) activity chart

  1. Data flows and data usage - Future Tense - ABC Radio National (Australian Broadcasting Corporation)

    In a digital world everything you do online produces data in one form or another. And reading that data and making the best use of it is big business—especially for marketers and advertisers. We look at some of the interesting ways online data is being corralled and used—everything from measuring happiness to monitoring real-time traffic flows.

    Guests: Jonathan Barouch, CEO & Founder of Roamz.

    Dr Duncan Watts, Author and Principal research scientist at Yahoo! Research, where he directs the Human Social Dynamics group.

    George Mackerron, Researcher at University College London and the London School of Economics.

    Catherine Caruana-McManus, Smarter Cities Executive IBM Australia.

    Further Information:
    Duncan Watts profile (http://research.yahoo.com/Duncan_Watts)
    Mappiness (http://www.mappiness.org.uk/)
    Roamz (http://www.roamz.com/)
    IBM Smart Cities Australia (http://www.ibm.com/smarterplanet/au/en/sustainable_cities/ideas/?csr=apau_sp_20110329&cm=k&cr=google&ct=AU1AN07W&S_TACT=AU1AN07W&ck=ibm_smart_cities&cmp=AU1AN&mkwid=s1bmXzM8j_10343338299_432z4y6234)

    http://www.abc.net.au/radionational/programs/futuretense/data-flows-and-data-usage/3701984

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  2. Diving Deep: Best Practices For Interviewing Users at SXSW Interactive 2011

    While we know, from a very young age, how to ask questions, the skill of getting the right information from users is surprisingly complex and nuanced. This session will focus on getting past the obvious shallow information into the deeper, more subtle, yet crucial, insights. If you are going to the effort to meet with users in order to improve your designs, it’s essential that you know how to get the best information and not leave insights behind. Being great in "field work" involves understanding and accepting your interviewee’s world view, and being open to what they need to tell you (in addition to what you already know you want to learn). We’ll focus on the importance of rapport-building and listening and look at techniques for both. We will review different types of questions, and why you need to have a range of question types. This session will explore other contextual research methods that can be built on top of interviewing in a seamless way. We’ll also suggest practice exercises for improving your own interviewing skills and how to engage others in your organization successfully in the interviewing experience.

    http://www.rosenfeldmedia.com/books/user-interviews/blog/diving_deep_best_practices_for/

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  3. A window into our technological future: what do kids want? - RN Future Tense - 17 March 2011

    A US research company has been asking children aged up to 12 years old ‘what’s the one thing you wish your computer could do, but can’t right now?’ The answers provide a window into our technological future.

    http://www.abc.net.au/rn/futuretense/stories/2011/3164389.htm

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