These days, authors are increasingly expected to do more than just, you know, write books. They’re expected to have a presence on social media, to have a public profile, and to connect with fans and potential new readers. Baratunde Thurston is taking that a step further. Actually, he’s taking it several steps further. He’s a comedian, Director of Digital for The Onion, and he’s the author of the forthcoming book, How to Be Black. He’s assembled a volunteer ‘street team’ to help market the book through word-of-mouth and social media, and is modeling the marketing of the book on a political campaign. Is this the future for all authors? And what if you’re a low profile person who just wants to write?
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Full Interview: Baratunde Thurston on Marketing Your Book in a Digital Age | Spark
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Hacking the Library on Spark
Jon Kalish brings us the latest DIY trend: hackerspaces popping up at public libraries across North America. He’ll tell us why the re-purposing of public libraries is revolutionizing the way we think about libraries, turning them into places where we can make things.
http://www.cbc.ca/spark/2011/12/spark-166-december-18-21-2011/
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Niche Subscriptions on Spark
Cathi Bond is here to talk about the trend of niche publications – having a subscription that’s not to a magazine, but to actual physical objects that come in the mail. It’s a different, analog approach to customization. Hyper-curated almost. And Cathi and Nora wonder if it’s an example of a post-digital fetishization of artifacts.
http://www.cbc.ca/spark/2011/12/spark-166-december-18-21-2011/
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Full Interview: David Weinberger on LibraryCloud and ShelfLife | Spark
Last week, Nora interviewed David Weinberger about libraries of the future. David is a writer, a senior research at the Berkman Center for Internet and Society, and he’s the co-director of The Harvard Library Innovation Lab. Nora and David discussed two projects the lab is working on, both related to metadata – information about information – and how it impacts the ways we find and navigate knowledge.
So if you were waiting for a public radio podcast about library metadata (and really, who hasn’t?) today’s your lucky day.
http://www.cbc.ca/spark/2011/12/full-interview-david-weinberger-on-librarycloud-and-shelflife/
Tagged with cbc spark libraries book:author=david weinberger
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Spark 159 — October 23 & 26, 2011
This week on Spark: There’s been a sharp decline in the number of young people going into the field of Computer Science lately. We try to find out why so-called digital natives lack interest in how our digital world works, and why learning to program should be basic literacy for us all.
On this episode of Spark: Programmers, Hybrids, and Cyborgs – oh my!
http://www.cbc.ca/spark/2011/10/spark-159-october-23-26-2011/
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Spark 158
Spark 158: Jason Kottke and Chris Wilson on Robottke, Ted Striphas on the algorithmization of culture, Marjorie…
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Merlin Mann: Managing Expectations | Spark
This week, Merlin looks at one of the most overlooked aspects of having a sustainable blog: managing expectations.
Tagged with spark cbc blogging twitter:user=hotdogsladies
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Ken Robinson: Rethinking Educational Paradigms
Celebrated education expert Ken Robinson argues that most "modern" approaches to learning are actually relics of an outdated, industrial-age system. This program was recorded in collaboration with the 2010 Aspen Ideas Festival, on July 8, 2010.
Sir Ken Robinson is an expert in creativity, innovation, and human resources. He works with governments in Europe, Asia, and the United States, and with international agencies, Fortune 500 companies, and cultural organizations. Robinson led a national commission on creativity, education, and the economy for the UK government and was central in forming a creative- and economic-development strategy as part of the Northern Ireland peace process. Formerly, he was professor of education at the University of Warwick.
He has received several honorary degrees, the Athena Award from the Rhode Island School of Design, the Peabody Medal, and the Benjamin Franklin Medal from the Royal Society of Arts. He received a knighthood for his services to the arts. His latest book is The Element: How Finding Your Passion Changes Everything (Viking, 2009).
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Full Interview: Adam Greenfield on Urban Computing | Spark | CBC Radio
A few weeks ago on Spark, contributor Jonathan Gifford brought us inside the Cognitive Cities Conference in Berlin. One of the key people he met there was Adam Greenfield. Adam is founder and managing director of the urban-systems design practice Urbanscale and he thinks a lot about the future of the networked city, something he’s called urban computing.
http://www.cbc.ca/spark/2011/04/full-interview-adam-greenfield-on-urban-computing/
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Why Work Doesn’t Work
Ever wonder how much work you actually do in a day? There can be a lot of distractions between meetings, your manager’s questions, impromptu pot-lucks and gab fests. Some days it can feel like it’s impossible to get anything done. That’s because according to Jason Fried it IS. Jason is the co-founder of 37 Signals, a company that builds web-based collaboration tools. He’s also the co-author of the bestseller Rework – a book all about how to make work work better. Although he himself is a manager, Jason has no problem blaming workplace inefficiencies on meetings and managers. (Runs 22:49)
Tagged with jasonfried 37signals cbc spark