Online media advocate Clay Shirky has long been a skeptic of newspaper paywalls. He now thinks 2012 could be the year that a critical mass of readers will be willing to pay for news online. Shirky discusses his conversion and Denise Warren, general manager for NYTimes.com, explains the New York Times paywall strategy.
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We continue our conversation about how economics and technology have shaped the news business.
NPR media correspondent, David Folkenflik, stops by to tell us Microsoft and News Corp. owner, Rupert Murdoch, are in talks to give Microsoft’s new search engine, Bing, exclusive access to Wall Street Journal content. The deal could bring Murdoch’s media company millions of dollars and give the Bing a real chance compete with Google.