John Naughton discusses his new book, the latest on RIM and Kodak’s troubles as well as the SOPA protests. Plus, Charles Arthur visits Finland’s tech hub and brings back lights to put into your ears…
Tagged with “kodak” (3)
Recorded 2007-02-12: Understanding the psychology behind how users relate to a product is the key to its lasting success. Users tend to anthropomorphize, or ascribe human personality traits to products they use. Products with long-term success have developers who recognize the identity and personality of the product they want to convey. They create integrity with the product and how their users will interact with it.
Dan and John talk about the Kodak Zi6 vs the Flip Ultra, the NetShare iPhone app, the iPhone 2.0.1 firmware update, MobileMe, and the new Talk Show Hotline.