Most known for his books about the implementation of technology, he has written many books including, Wikinomics: How Mass Collaboration Changes Everything, Don Tapscott, is this week’s guest.
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From micro to MacroWikinomics, how mass collaboration is changing the world.
Guest: Don Tapscott
Hosts: Amber MacArthur and Leo Laporte Guest: Don Tapscott, author of "Grown Up Digital" and other books on technology trends. http://twit.tv/natn79
Dr. Moira Gunn talks with author, Don Tapscott, about his new book, MacroWikinomics: Rebooting Business and the World. In it, he and his co-writer, Anthony Williams, illustrate how mass collaboration is changing the way businesses communicate, create value, and compete in the new global marketplace.