Kristina finds out what “persuasive content” means when Colleen Jones patiently explains it to her. Colleen is the author of “Clout: The Art and Science of Persuasive Content”, a founding principal of Content Science, a participant of the 2009 Content Strategy Consortium, and co-founder of one of the first Content Strategy Meetups in the world.
Tagged with “content strategy”
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Kristina finds out what “persuasive content” means when Colleen Jones patiently explains it to her. | 5by5 | Content Talks #2: Persuasive Content
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5by5 | Content Talks #6: Relly Annett-Baker
Today’s guest Relly Annett-Baker is a writer, content strategist, and the author of the soon-to-be-released book Creating Web Content. She’s an expert on microcopy, content strategy on a shoestring, and partnering with smallish agencies. She lives in the Home Countries of England, which means she has a killer accent. Geeks love her. You will, too.
Tagged with 5by5 5x5 5 by 5 five by five content strategy rellyab relly kristina halvorson
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Kristina talks “intelligent content” with Ann Rockley | 5by5 | Content Talks #1: Intelligent Content
Kristina talks “intelligent content” with Ann Rockley, author of the seminal Managing Enterprise Content: A Unified Content Strategy, the founder and President of The Rockley Group, and founder of the Intelligent Content Conference.