Designers have a special sensitivity and resonance with mass consciousness. Linda Stone has studied how the way we use our attention impacts and is impacted by mass consciousness. From multi-tasking, to what Stone calls, â€ścontinuous partial attention,â€ť to focus and uni-tasking, Stone tracks twenty year social cycles, bringing a sense of context to our current, always-on lifestyle.
Where has the "always on" mentality taken us? How well do we manage technology, or does it manage us? At O’Reilly’s Emerging Technology Conference 2006, Linda Stone, former VP at Microsoft, discusses the concept of Continuous Partial Attention. Stone explores how we pay attention to each other, how our attention patterns have shifted, and considers new technologies and new interfaces. Is constantly scanning the periphery to see if something more important should displace our current activity really the best way to live?
"On this episode of Spark: The pleasures and sorrows of work, continuous partial attention, and email apnea" From http://www.cbc.ca/spark/2009/10/spark-90-november-1-3-2009/ and via Tiffany B. Brown’s blog.
The new Attention Economy is grabbing the attention of alpha geeks and businesses hoping reap the rewards of innovation in this emerging marketplace of clickstreams. In this talk, Seth Goldstein introduces us to Root Markets’ Root Vaults, one of the first applications to make use of the data provided by the AttentionTrust’s Attention Extension. These new applications and analytical tools help individuals take charge of their own attention data in order to understand patterns, share with others, and harness attention’s growing economic value.