Michael Bierut talks about his particular rituals and obsessions. He compares song writing to design and why it is similar. The most important quality of a designer. His heroes, how he doesn’t collect. His ideologies such as "there is always more than one way to solve a design problem."
Also huffduffed as…
Michael Bierut talks about words, and why design can’t fix bad content. Writing well is a challenge. Initiating Design Observer, his motivation and what he found the hardest. And finally the most important lesson he has learned.
Michael Bierut has been a partner at Pentagram, the world’s largest independent design firm, for over 20 years. His work has won hundreds of awards as well as representation in the permanent collections of MoMA. Cameron chats with him about Pentagram’s culture, finding and cultivating design talent, his journey to success, and beyond.
An interview with Erik Spiekermann on my favourite radio show.