If you’re a freelancer, you know that your existence comes down to chasing after lots of client engagements, projects, gigs, whatever you want to call them. If you stop working for any reason (illness, travel, you just want or need a break) then the income stops. Adding products to the mix can be a really great way to add small (but potentially large!) streams of income that you can count on month after month. I’ll talk about using your talents and strengths to create products (ebooks, themes/templates, photography/artwork, plugins/apps, membership sites) that will appeal to an audience and generate sales. Remember, even if you only create a $100/week product, it only takes 5 or 6 of those to really start making a big difference in the way you work and live. This isn’t about creating a "four hour workweek" or some other hyped BS, this is about creating repeatable, realistic income streams.
Tagged with “products” (9)
Jeremy Britton of ZURB design consultancy thinks your product strategy may have too many features. And if you listen to his theory you’ll learn how you can chop your plans for one product into bits - and into multiple successful and clean products.
As head of design at Braun, the German consumer electronics manufacturer, Dieter Rams emerged as one of the most influential industrial designers of the late 20th century by defining an elegant, legible, yet rigorous visual language for its products. The exhibition showcases Rams’ landmark designs for Braun and furniture manufacturer Vitsœ, examines how Rams’ design ethos inspired Braun’s entire product range for over 40 years and assess his lasting influence on today’s design landscape.
With cities contributing upwards of 75 per cent of global carbon emissions, urban design is increasingly important when planning for climate change. This discussion examines the creative urban design solutions coming out of the world’s cities. Saskia Sassen is Robert S Lynd Professor of Sociology at Columbia University. Richard Sennett is professor of sociology at LSE and NYU. Jonathon Porritti s the chair of the sustainable development commission and founder and director of Forum for the Future.
CEO, IDEO; Author, Change By Design
One myth of innovation is that brilliant solutions leap fully formed from the minds of geniuses. In reality, we don’t simply realize solutions; we design them. Design thinking is now being applied to address a wide range of concerns, from delivering clean drinking water to improving airport security and microfinancing.
This program was recorded in front of a live audience at the Commonwealth Club of California on November 9, 2009
The audio was recorded at An Event Apart Seattle 2009. The session description was as follows:
On its surface, Amazon.com just seems like a large e-commerce site, albeit a successful one. Its design isn’t flashy, nor is it much to write home about. But deep within its pages are hidden secrets — secrets that every designer should know about.
If one looks closely at what the team at Amazon has built, it’s filled with innovative functionality and clever designs, all of which creates a delightful experience for its users and directly produces regular profits for its shareholders. But not all is perfect. Some design changes in the last few years have not been the success that the team had hoped for. Amazon’s exceptional qualities and imperfections are critical knowledge for any designer that wants to dig deep into what makes the site tick.
In this entertaining presentation, Jared will share some of UIE’s latest research into the hidden treasures of (the) Amazon. You’ll learn:
- The simple Yes/No question that increased revenues by more than $1 billion
- The elegant subtlety of Amazon’s security system
- Why Amazon’s business model is more than meets the eye (and why designers need to care) The wins and losses that Amazon has had with social media functionality
Tim Brown is the CEO and president of IDEO, and speaks regularly on the value of design thinking and innovation to business and design audiences around the world. He participates in the World Economic Forum at Davos, and his talk “Serious Play” can be seen on TED.com. In this interview, he reviews his career at IDEO, explores the impact of design processes (drawing and storytelling), as well as discussing his new book, Change By Design.
The long run to the turn of the millennium got us preoccupied with conclusions. The Internet is finally taken for granted. The iPhone is finally ubiquitous computing come true. Let’s think not of ends, but dawns: it’s not that we’re on the home straight of ubicomp, but the beginning of a century of smart matter. It’s not about fixing the Web, but making a springboard for new economies, new ways of creating, and new cultures.
The 21st century is a participatory culture, not a consumerist one. What does it mean when small teams can be responsible for world-size effects, on the same playing field as major corporations and government? We can look at the Web - breaking down publishing and consuming from day zero - for where we might be heading in a world bigger than we can really see, and we can look at design - playful and rational all at once - to help us figure out what to do when we get there.
As a point of departure, Matt Webb introduces us to the concept of Generation C, a generation not defined by age but by a mindset shaped by the internet. People in Generation C are connected in communities, are creatively involved, and like to control their surroundings.
Designing products that appeal to Generation C involves looking at the experience that products produce and treating experience as a design surface on which to work. Using entertaining examples, Matt illustrates the colors in the experience pallet. He discusses the enjoyment we get out of watching familiar things happen, why we like to work with semi-autonomous things, and the pleasure we get from conceiving complex activities as a single object.
This design philosophy tends to blur the boundaries between hardware, software, and the Web. Concepts like desktop widgets can be abstracted to new products that transcend the computer desktop. Pixels can become plastic.