Do you feel overwhelmed by the volume of e-mail you are getting? In this podcast, I share four behaviors that will transform your experience.
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In this week’s internet marketing podcast Kelvin caught up with Fiona Robertson (RocketSeed) about how you can do e-mail marketing through your signature. Fiona Robson’s background is in the tourism industry where she held various sales and marketing roles until she joined RocketSeed about 2 and a half years ago. They discussed the opportunities of e-mail marketing, the types of audience you can reach, how changes in the mobile industry have influenced e-mail marketing, how to segment e-mail marketing approaches and how to kick off your e-mail marketing strategy.