Mandy Brown, Roger Black, Daniel Mall and Jeffrey Zeldman discuss the state of web design and publishing at SXSW Interactive, Sunday March 13, 2011.
Tagged with “sxsw2011” (3)
SXSW 2011 panel.
The big players in social networking are setting a plodding pace of innovation. New startups, keen to offer useful and exciting new means of communication, have migrated wholesale to platform-based approaches. Constrained by what it means to be boxed into 140 characters or Facebook’s vision of a lifestream, we’re left without a compelling view of what "social" means on the web. It’s time to take back our identities, and with it the web. We’ll discuss examples of how the web is more Awesome when people are a part of it (and not just a layer on top of a few companies’ databases). We’ll talk about what kinds of approaches make sense in this new world (and which don’t), and discuss some successes (and failures) that have happened along the way. Parts of this discussion will be technical; you can’t build the web without some HTML, and we can’t build a social web without getting our hands dirty. However, tech is boring. You can always look up how to do something - knowing why you want to do something is the hard part. We’re going to look beyond the modern gold rush, and talk about ideas that have lasting value for content providers, producers, and consumers, and why you should care.
This week’s Guardian technology podcast comes to you from the South by Southwest interactive festival in Austin, Texas.
Every year, the geeks descend on this university town in central Texas, and now, on its 18th anniversary, the SXSW event is far bigger than ever. There are 20,000 people here for this show alone, with 25 tracks of content taking place in venues throughout the city, tackling topics as varied as the invisible game layer, the future of journalism, how to take code to the next level, and how to create a personal cult. Mostly, it seems to be about being "awesome" and "how to rock" things, if you go by the titles on the schedule.
In this programme Jemima Kiss meets some of the many Brits in town here for business. We find out what really is unique about the web, and we’ll get designer, performer and digital joy-maker Ze Frank’s views on how SXSW has evolved over the years.
Tim Wu reflects on previous revolutions in communications, such as the telephone and radio, and offers some thoughts on the future of the internet and net neutrality.