In recent years, movie studios have targeted the horror genre in creating non-stop remakes, reboots and sequels/prequels whether horror fans like it or not and there is no end in sight. Did Hollywood run out of quality original horror movie ideas?
This panel will explore the new 3 Rs of horror, where remakes, reboots and rediscoveries such as documentaries & sequels/prequels are discussed by the filmmakers
Tagged with dread central sxsw 2012 horror movies
SXSW 2011 presentation by KW Low of Dread Central and Skot Leach of Lost Zombies.
Genre communities particularly the horror-themed ones are increasing seen by the entertainment industry as an important audience segment to market to. The success of 2009’s Paranormal Activity can be attributed to this loyal and vocal community that used social media tools to share their passions with everyone else. Because of this additional marketing focus by the entertainment industry, there are even more opportunities now for horror genre community sites to get a piece of the marketing dollars. But then, which comes first, the community or the revenue? The panelists will describe how their companies found their target audience and what they did to generate revenue while keeping true to their audience, hence maintaining their loyalty. While the panelist will be talking from their experiences in the horror genre, the same methods can replicated to foster loyal communities in other genres and to make money there too.
Tagged with dread central lost zombies kw low skot leach sxsw horror movies media websites
July 10, 2012 at 11:00 AM - 46 min
Thinking About Central Park 19 writers on the magic of Central Park.
New York City’s Central Park is a place and a state of mind. The oasis in the midst of frenetic life. The dream of ordered nature – just a little wild – within reach of urban life. From the sky, it’s that striking, great green rectangle laid out in the heart of an island metropolis. On the ground, it’s 843 acres of memories and legend and lore. Favorite haunt of movie makers. Summer concerts. Strolling lovers. Stolen moments. A new anthology captures nineteen writers on the mystique of Central Park. This hour, On Point: it’s summertime, and we’re going to the park. -Tom Ashbrook
http://onpoint.wbur.org/2012/07/10/thinking-about-central-park
Horror and genre programming has been on the rise, with dramas including "American Horror Story" and "Walking Dead." FEARnet debuts its first original series "Holliston," a new type of horror sitcom.
The show is the brainchild of Adam Green (creator, writer, executive producer, director, star) and best described as “The Big Bang Theory” meets “Evil Dead II.” Set in the town of Holliston, MA, the series follows the lives of Adam and Joe, two friends chasing the dream of becoming successful horror movie filmmakers. They scrape to make ends meet in their post-college jobs at a Boston cable access station where they also host a late night movie program called "The Movie Crypt."
The panel moderated by Drew McWeeny of HitFix will explore the path taken by Green, Joe Lynch (executive producer, star) and Peter Block (executive producer, FEARnet network president) to make a genre lover’s dream into reality.
This panel reaches beyond genre and horror. It speaks to anyone who has ever felt that undeniable spark to pursue a creative passion.
MODERATOR Drew McWeeny Film Editor HitFix
Tagged with drew mcweeny fearnet sxsw 2012 joe lynch adam green holliston