Recent developments in web technologies like HTML5 and CSS3 have allowed us to build a richer web, full of advanced visual treatments like web fonts, animations, transformations, and drop-shadows. But have we got carried away with our new toys? Just because we can use a drop-shadow doesn’t mean we have to. In this new and often controversial talk, Elliot looks at solid design principles that will turn a good website into a great website, examines the scenarios where it’s better to stay away from unnecessary visual effects, and attempts to find the sweet spot in between the two extremes. "With great power comes great responsibility," said Uncle Ben, and Spidey hadn’t even used border-radius!
Also huffduffed as…
Designing on Solid Foundations | Tim Van Damme | New Adventures In Web Design conference | Nottingham | 20th January 2011
What is design? Polishing squares until they’re circles? Getting your website in as many CSS galleries as possible? No. There’s more to it than that, and we need to think deeper about the foundations for our work. Design benefits from preparation, making things easier, and anticipating what comes next. In this presentation, Tim will explain how you can up the quality of your work and simplify your output without harming a single pixel.
Language and the Lizard Brain | Jon Tan | New Adventures In Web Design conference | Nottingham | 20th January 2011
Deep in the recesses of the brain lies the most ancient of all our faculties: The Lizard brain; It’s a mysterious place of snap judgements and life-saving instincts. Design can reach it, but first let’s understand it, and maybe get to know ourselves and our audience along the way.
Art Direction & Editorial Design on the Web: Does It Work? | Greg Wood | New Adventures In Web Design conference | Nottingham | 20th January 2011
Art direction and editorial design are two terms that have been the butt of many debates, discussions and arguments on the web recently. Folks seem to have been caught up with the granular semantics of the terms, and how they may relate to the way we present content on the internet. Greg will be attempting to answer the question that people should be asking: do the great unwashed public actually care about the way their content is presented? Does art direction & editorial design on the web actually work?