Lead Information Architect in Vanguard’s User Experience Group, Andrew Hinton provides engaging examples (including Mr. Spock, a speeding trolley, and a Dada urinal), illustrating how language powerfully affects context, and vice-versa.
Andrew connects this understanding with real-life IA design issues such as Twitter’s syntax or Facebook’s Beacon and challenges us to think more carefully about how we shape context in the digital dimension.
Tagged with hinton context communication cognition brain interaction networking ia ix
Ever wondered why you just can’t seem to get through to some people? Or how users can do such unpredictable things with your designs? Or even why you sometimes look back on a project and wonder, ””what the heck was I thinking when I did that?”“
In this presentation, Andrew Hinton examines recent research in neuroscience and related fields, pointing out how some surprising discoveries not only affect the designs we create, but how we should go about creating them.
Tagged with ia iasummit10 neuroscience behaviour design andrew hinton
Dr. David Bainbridge talks about how the teen brain changes and the implications
Tagged with teenagers teens developement brain cognition bainbridge biology
Drawing on strange and thought-provoking case studies, eminent neurologist V. S. Ramachandran offers unprecedented insight into the evolution of the uniquely human brain in his new book, The Tell-Tale Brain.