In 2009, a pilot was launched by Raytheon Company to determine the value of social networking. In this session aimed at Information Architects interested in deploying social networking in organizations, Manya Kapikian, Kevin Lynch, and Michael Patterson expose 11 hard lessons learned from the pilot that apply to this relatively undefined territory.
Lloyd Davis (@lloyddavis) is Social Artist in Residence at the University of London’s Centre for Creative Collaboration. He blogs at Perfect Path and is best known as the founder of the Tuttle Club, London’s most popular and long-running meetup for anyone interested in the social web.
He’s a ukulele player who enjoys singing songs from the 1930s. And he recently traveled coast-to-coast trip across the United States, as vividly recorded here. He’s currently resurrecting the Tuttle Club’s conversational process for consulting with large organisations about digital engagement strategies.
Sociability: how accessible is social media? - Life Matters - ABC Radio National (Australian Broadcasting Corporation)
Social media has pretty much taken over the world in the last few years. For lots of us, it’s part of our everyday routine—possibly even an addiction for some—and it’s a brilliant way to connect and share with almost anyone we want to.
But for many people living with a disability, the world of social media is just out of reach.
Jonah Berger, Marketing Professor at the Wharton School, joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on, the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign.