The book "Where Good Ideas Come From: The Natural History of Innovation" explores why certain environments seem to disproportionately spark the generation and sharing of good ideas. Author Steven Johnson joins us.
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How did Darwin develop some of his ideas? Why did YouTube burst onto the social media scene when it did? And how are those two developments connected?
In this segment, we’ll talk with Steven Johnson, author of the book "Where Good Ideas Come From." We’ll talk about how great ideas come to be, and what conditions help to foster creativity and spur advances in thought.
It is easy to talk about great ideas as if they were light-bulb moments — sudden epiphanies where everything comes together for you. But Steven Johnson, author of Where Good Ideas Come From, says the great ideas of the past have taken a lot more hanging out than you’d expect.
From Darwin’s theory of evolution to the invention of YouTube, what factors play a role in innovation? Is there such a thing as an idea whose time has come? Steven Johnson, author of Where Good Ideas Come From, talks about great conceptual advances and how to foster creativity.