5by5 - The Big Web Show #77: Sarah Parmenter
Tagged with “mobile”
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5by5 | The Big Web Show #77: Sarah Parmenter
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Why Mobile Apps Must Die
Mobile apps are on a clear trajectory for failure. It’s just not possible to have an app for every device in my house, every product I own and every store I enter. Much like Yahoos original hierarchy gave way to Google’s search, applications have to give away to a "just in time" approach to applications. This talk will explain how applications must give way to a more universal approach to application distribution, one based on the mobile web and cloud services. The problem of course, is that the mobile web has both hands tied behind its back. Any mobile app today is locked away behind a browser ghetto: in effect, a sub OS inside a larger mobile OS. This isn’t just an arbitrary technology debate, a just-in-time approach to application functionality can unleash entirely new sets of application, ones which are impossible with native apps. This talk will layout how this problem can be fixed, and what changes need to take place, outside of just HTML5, for it to happen.
Presented by Scott Jenson at the Breaking Development Conference held in September 2011 in Nashville, TN.
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Developing a Progressive Mobile Strategy
A common refrain from both management and clients alike today is, "We need an app…" Unfortunately, over the long-term, mobile solutions for you or your clients’ organizations will need to be more diversified than a single app. From optimizing current web content to developing unique experiences mobile will touch, and possibly transform, your entire enterprise. Not only will your interactions with your customers be affected by the rapid adoption of smartphones but also your workforce and business processes. Combining lessons learned at a large, land-grant university as well as the latest statistics on mobile we’ll review why you need a cross-audience, cross-content, and cross-platform mobile strategy, what one is all about, and how it’ll help you prioritize your mobile solutions.
Presented by Dave Olsen at the Breaking Development Conference held in September 2011 in Nashville, TN.
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There is No Mobile Web
The range of devices accessing the web is increasing. We are faced with a choice in how we deal with this diversity. We can either fracture the web by designing a multitude of device-specific silos, or we can embrace the flexibility of the web and create experiences that can adapt to any device or browser.
Presented by Jeremy Keith at the September 2011 Breaking Development Conference held in Nashville, TN.
Tagged with mobile bdconf nashville twitter:user=adactio web responsive
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5by5 | The Big Web Show #53: Raising Rates
5by5 - The Big Web Show #53: Raising Rates
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Jeremy Keith at From The Front 2011: One Web
The range of devices accessing the web is increasing. We are faced with a choice in how we deal with this diversity. We can either fracture the web by designing a multitude of device-specific silos, or we can embrace the flexibility of the web and create experiences that can adapt to any device or browser.