Jeffrey Zeldman and Dan Benjamin talk with Aarron Walter, lead user experience designer for MailChimp, about white-hat SEO strategies, user intent and content, usability, and more.
Also huffduffed as…
In this podcast, we speak with Aarron Walter, user experience design lead at MailChimp, about designing for emotion.
Aarron talks about why and how MailChimp aimed not just for usable, but for a pleasurable user experience. We also discuss what’s fuelled the emergence of emotional design, risks with emotional design and why emotional design should be led by the UX team.
We also talk about what we can expect from Aarron’s exciting new book, ‘Designing for Emotion’. You can download an example of the design persona we discuss over at Aarron’s blog.
Aarron Walter, user experience designer (http://aarronwalter.com/)
‘Designing for Emotion’ (http://www.abookapart.com/products/designing-for-emotion)
Design Persona (http://aarronwalter.com/design-personas/)
Jeffrey and Dan talk with Gowalla CEO Josh Williams about social media, being an entrepreneur, developer applications for the web and mobile, marketing a new business, and more.
Jeffrey Zeldman and Dan Benjamin grill Ethan Dunham of Fontspring and Font Squirrel and Jeffrey Veen of Typekit (and other sites, too numerous to name) about one of your favorite subjects, “real fonts on your website” in this, our inaugural episode.