5by5 - The Web Ahead #10: Aarron Walter on Human Connection
Also huffduffed as…
In this podcast, we speak with Aarron Walter, user experience design lead at MailChimp, about designing for emotion.
Aarron talks about why and how MailChimp aimed not just for usable, but for a pleasurable user experience. We also discuss what’s fuelled the emergence of emotional design, risks with emotional design and why emotional design should be led by the UX team.
We also talk about what we can expect from Aarron’s exciting new book, ‘Designing for Emotion’. You can download an example of the design persona we discuss over at Aarron’s blog.
Aarron Walter, user experience designer (http://aarronwalter.com/)
‘Designing for Emotion’ (http://www.abookapart.com/products/designing-for-emotion)
Design Persona (http://aarronwalter.com/design-personas/)
5by5 - The Big Web Show #19: Beyond Usability with Aarron Walter
The East Wing is a podcast brought to you by Tim Smith, that talks with industry experts about design, solving problems and the keys to creating products with value.