Do you feel overwhelmed by the volume of e-mail you are getting? In this podcast, I share four behaviors that will transform your experience.
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In "The Tyranny of E-mail," author John Freeman looks at the 4,000 year sweep of the written word from early cuneiform carvings to the e-mail in your humble inbox. He argues that e-mail inhibits our ability to conduct our lives mindfully. As part of our coverage of the 40th anniversary of the Internet, we deconstruct our inboxes.
In this week’s internet marketing podcast Kelvin caught up with Fiona Robertson (RocketSeed) about how you can do e-mail marketing through your signature. Fiona Robson’s background is in the tourism industry where she held various sales and marketing roles until she joined RocketSeed about 2 and a half years ago. They discussed the opportunities of e-mail marketing, the types of audience you can reach, how changes in the mobile industry have influenced e-mail marketing, how to segment e-mail marketing approaches and how to kick off your e-mail marketing strategy.
"You Don’t Know Bo" (00:01:15 - 00:10:10) Listener Mail - Young performers and the Emmys (00:10:30 - 00:21:15) Listener Mail - "Girl Meets World" (00:21:15 - 00:32:30) Listener Mail - "Under the Dome" (00:32:40 - 00:37:10) Listener Mail - Slow-playing cancellations (00:37:15 - 00:44:15) "Boardwalk Empire" (00:44:30 - 00:59:20) "The Walking Dead" (00:59:20 - 01:09:58) "Homeland" (01:10:00 - 00:1:24:15)