What makes a shopper spend at one store and not others? Paco Underhill, founder and CEO of Envirosell and author of Why We Buy: The Science of Shopping, explains how he sizes up a shop for its selling potential. Also: why spending may not slow even in a slumping economy.
http://www.npr.org/templates/story/story.php?storyId=98184836
Tagged with book:author=paco underhill persuasion design shopping
In this episode of RWW Live, ReadWriteWeb talks to a group of leaders in the online shopping market. We have executives from Retrevo, ModCloth, Baynote, ThisNext and Cartfly on the call to discuss what’s next in online shopping in this timely holiday podcast.
On November 3rd, Dr. Cialdini, along with Dan Ariely, Ori Brafman, Pam Danziger, Dan Hill and Christophe Morin were interviewed for the Extraordinary Minds webcast, “Getting People Who Don’t Buy to Buy Enthusiastically”.
The retail world is undergoing a revolution with the rise of online shopping websites. How does a shop — with bricks and mortar — transform its purpose for the 21st century shopper? How do the buyers — people who buy the clothes for us to shop — look ahead and anticipate this change; and the experience of shopping in a shop, rather than online.
Tagged with design shopping online shopping websites retail. future