Just as early filmmakers struggled to break free from the conventions of live theater, after 10 years Web designers are still trapped in the structures of the past. Forget pages, linear text and other archaic vestiges of design’s print ancestry; the separation of content from presentation has already changed everything.
Dan Willis, Sapient
Find inspiration in the ridiculous. See technological quirks as opportunities. Try something previously unheard of with your site design. Laugh in the face of convention. Use and abuse CSS in ways never before imagined. Get away with it. And if it doesn’t work, try something else instead.
Paul Annett, Clearleft Ltd
The web has always attracted mavericks and entrepreneurs, and a rocky economy makes the freelance life more desirable (or at least more inevitable) than ever. So what happens when your freelance business starts to grow? How big can you get without getting bad? How can freelancers and small teams compete with traditional agencies? Hip freelancers and cool agency heads will answer questions, compare experiences, and tell their stories.
Jeffrey Zeldman, Happy Cog Studios
Roger Black, Roger Black Studio
Kristina Halvorson, Brain Traffic
Whitney Hess
Tagged with sxswi2009 sxsw sxsw2009 sxswi freelancing webdesign agency business jeffreyzeldman
Tired of making web sites that work absolutely perfectly but just don’t look nice? If so, then The Principles of Beautiful Web Design is for you. A simple, easy-to-follow guide, illustrated with plenty of full-color examples, this book will lead you through the process of creating great designs from start to finish. Good design principles are not rocket science, and using the information contained in this book will help you create stunning web sites.
Jason Beaird, Cyberwoven
In this lively and interactive session, Robert Hoekman, Jr., the author of ‘Designing the Obvious’ and ‘Designing the Moment’, uses the audience to reveal the 7 essential design principles for achieving great application design and the psychology behind them. And he does it all without a single bullet point (gasp!).
Robert Hoekman Jr, Miskeeto LLC