It seems everyone is on a “journey” of some kind these days, and Brendan Dawes is no exception. His journey is trying to become a better maker of things and to learn from the humble often seemingly simple masterpieces that he bumps into everyday. In this session Brendan will share his love of making inspired by his continual obsession with simplicity and creating objects that are produced for use. Ultimately though it comes down to this: nobody needs to sharpen their pencil by inserting it into the arse of a plastic cat.
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Tagged with “product”
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Produced For Use: Brendan Dawes — New Adventures In Web Design conference
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Seth Godin on When You Should Start Marketing Your Product, Service, or Idea | Copyblogger
Seth Godin’s on the show today, delivering a fast and elemental definition of good marketing that works. Don’t miss it …
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Design Critique: Products for People
Encouraging useful and usable designs for a better customer experience. /
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Don Norman on living with complexity
Don Norman, a former Apple vice-president, co-founder of the Nielsen Norman Group, and one of the world’s most influential designers, discusses his new book, Living With Complexity. Norman talks about differences between complexity, something being complicated, and simplicity, and suggests that people who bemoan “technology” don’t actually seek simplicity. He also discusses differences between designing a product and designing a system, using examples of iPods and iTunes, the Amazon Kindle, and BMW’s Mini Cooper — products whose success depended upon the success of larger systems. Norman also notes the difference between a forcing function and a nudge, explains how complicated rules can weaken security, and comments on sociable design in realspace and on the internet.
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Luke Wroblewski, The Want Interview
Our talk with the former Chief Design Architect at Yahoo! covers his new book, Web Form Design, and includes advice on how to explain the importance of web form design to the folks in the corner offices. We talk about the digitization of objects and how removing obstacles makes a product more desirable.