Tim Brown: More Meaningful Typography

Why do we make the specific typesetting decisions we make? Does it matter what our reasons are? Have we considered everything? Should we do more research? What should we study? Is our typographic sensitivity sharp enough? Is it appropriate to improvise? How can we make the best use of our time?

In this talk Tim will share his answers to these questions and, most of all, his thoughts on how those answers inform practical decisions. Fulfilling our potential as typographers is a matter of challenging ourselves, channeling our influences, curating wisdom, and practicing in meaningful ways.

http://ampersandconf.com/tim-brown.php

Also huffduffed as…

  1. More Meaningful Typography Tim Brown

    —Huffduffed by susanjrobertson on September 1st, 2011

  2. More Meaningful Typography

    —Huffduffed by andrew8088 on September 2nd, 2011

  3. More Meaningful Typography Tim Brown

    —Huffduffed by nickthorley on September 2nd, 2011

  4. More Meaningful Typography Tim Brown

    —Huffduffed by jeffsebring on September 6th, 2011

  5. More Meaningful Typography Tim Brown (Ampersand conference 2011)

    —Huffduffed by AlanDalton on April 22nd, 2013

  6. More Meaningful Typography Tim Brown

    —Huffduffed by tgecho on May 19th, 2012

  7. Audio clips from Ampersand 2011 | Lanyrd

    —Huffduffed by matthewbeta on December 3rd, 2012

Possibly related…

  1. Jason Santa Maria - On Web Typography

    Achieving a thorough grasp of typography can take a lifetime, but moving beyond the basics is within your reach right now. In this talk, we’ll learn how to look at typefaces with a discerning eye, different approaches to typographic planning, how typography impacts the act of reading, and how to choose and combine appropriate typefaces from an aesthetic and technical point of view. Through an understanding of our design tools and how they relate to the web as a medium, we can empower ourselves to use type in meaningful and powerful ways.

    Ampersand is an affordable one-day event for knowledgable web designers & type enthusiasts, held in Brighton on 17 June 2011.

    http://ampersandconf.com/jason-santa-maria.php

    —Huffduffed by theJBJshow one year ago

  2. Ampersand conference: Jonathan Hoefler on Putting the ‘Fonts’ into Webfonts

    More than twenty years ago, Jonathan Hoefler made it his mission to promote desktop publishing (and shush its critics) by providing designers with a new generation of fonts: attractive and useful designs which set a new standard in quality and dependability, and are today known as the H&FJ library. Today, as webfonts are buoyed by a wave of early-adopter enthusiasm, they’re marred by a similar unevenness in quality, and it’s not just a matter of browsers and rasterizers, or the eternal shortage of good fonts and preponderance of bad ones. There are compelling questions about what it means to be fitted to the technology, how foundries can offer designers an expressive medium (and readers a rich one), and what it means for typography to be visually, mechanically, and culturally appropriate to the web. Join Jonathan Hoefler on an exploration of this side of webfonts, and a discussion of where the needs of designers meet the needs of readers. You’ll get a glimpse of what H&FJ has in store, and see why they believe that webfonts promise so much more than just ‘fonts on the web.’

    http://ampersandconf.com/jonathan-hoefler.php

    —Huffduffed by adactio one year ago

  3. The Big Web Show 65: Tim Brown

    «Jeffrey Zeldman interviews Tim Brown of Typekit and Nice Web Type on where we are with web fonts, real web type in real web context, using Dribbble to develop a tone of voice, how saving small snippets of other people’s content can turn you into a blogger, Samantha Warren’s Style Tiles, molten leading orbital content, pages versus chunks, the type-driven design, web font fallbacks, the connection between leading and font family, transitioning from university work to Typekit, and much more.»

    —Huffduffed by myhd 5 months ago