One of the first things I noticed when I looked at Aptimize, Ed Robinson’s year-old company, is a collection of logos from top clients that his company sold to. Microsoft and Google stand out right away, but if you check out this page, you’ll see there are others.
So I invited him to Mixergy to teach us how he did it. What I especially appreciated about Ed is that he didn’t want to just “wing it.” Before he came to Mixergy he emailed me a list of detailed notes on what he wanted to teach and he backed his points with specific examples from his company. All the work he put in before the interview means you’ll be able to use more of it after you hear it.