SXSW 09 - Designing For Irrational Behavior

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1. Designing for Irrational Behavior

   —Huffduffed by boxman on April 28th, 2009

2. Designing for Irrational Behavior

   —Huffduffed by markirby on March 24th, 2009

3. Designing for Irrational Behavior

   —Huffduffed by tommorris on March 30th, 2009

4. Designing for Irrational Behavior

   —Huffduffed by michele on May 6th, 2009

5. Designing for Irrational Behavior

   —Huffduffed by dealingwith on March 24th, 2009

6. Design for Irrational Behavior [SxSW 2009]

   —Huffduffed by dmkash on March 28th, 2009

7. Designing for Irrational Behavior

   —Huffduffed by olishaw on October 10th, 2009

Possibly related…

1. SXSW 09 - Designing For Irrational Behavior

   The core of sustainability efforts is behavior change, understanding patterns of behavior and developing models for motivating sustainable behavior change. This approach assumes a rational response from the consumer. However, most decisions are irrational. This panel will examine how to motivate people to make sustainable changes by appealing to their emotions instead. This panel is sponsored by frog design.

   Peter Whybrow, UCLA Semel Institute

   Robert Fabricant, Frog Design Inc

   Jeffrey Bardzell, Indiana University

   Jen van der Meer, Drillteam

   http://sxsw.com/node/1492

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   Tagged with sxsw frog design design interaction digital second life identity real world sustainability behavior psychology

   —Huffduffed by grattucker 3 years ago

2. Jess McMullin - Conversation with Adam Richardson, Product Strategy at frog design

   About the strategy practice at frog. Differences between traditional strategy offering from McKinsey or Bain. The advantages of integrating strategy with a more holistic practice including industrial and interaction designers, engineers, and others.

   download

   Tagged with frog design innovation

   —Huffduffed by lauradesign 4 years ago

3. Design Imperatives from the Roman Empire to NASA

   The world of design has become big business — and business is being revolutionized by "design thinking."

   Using his own unique career path from Navy nuclear engineer to Harvard MBA to leadership roles at IDEO, Frog Design and Adaptive Path, Michael Meyer zeros in on the lessons of breakdowns and innovation from the Roman spread of civilization to the NASA space program, and provide valuable insight from his insider’s view of the design world over the last 10 years

   http://fora.tv/2010/06/21/Design_Imperatives_from_the_Roman_Empire_to_NASA

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   Tagged with michael meyer ideo frog design design designers design thinking innovation business history

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