David Heineimeier Hansson, the creator of Ruby on Rails and partner at 37signals in Chicago, says that planning is guessing, and for a start-up, the focus must be on today and not on tomorrow. He argues that constraints—fiscal, temporal, or otherwise—drive innovation and effective problem-solving. The most important thing, Hansson believes, is to make a dent in the universe with your company.
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Eric Ries (Co-founder of IMVU / Author & Founder of “The Lean Startup”) is sought after worldwide for the methodology he advocates for both startups and large companies. In this session, Eric explains why most startups fail, how The Lean Startup has revolutionized entrepreneurship, and what you can do TODAY to improve your odds of building a game-changing product. This session is sponsored by 500 Start Ups.
Steve Blank — Startup are not smaller versions of large companies. A startup is a temporary organization that searches for a repeatable and scalable business model. Large companies execute known business model. Customer Development is the process startups use to search for the business model. Agile Engineering is how startups build their product.