The games industry has cracked it: the holy grail of stickiness. Games’ inherent playfulness has built Pong from a bedroom coder’s conundrum into a multi-billion dollar industry. But ask a game designer about the human-computer interaction or the user interface design in their AAA title, and they’ll think you’ve gone mad.
Tagged with “business” (5)
Playing the Web: How Gaming Makes the Internet (and the World) a Better Place — dConstruct Audio Archive
Member of the Electronic Frontier Foundation, Cory Doctorow, discusses the history of copyright over the years and the effect it has played on innovation.
The TummelVision gang visits with an old friend, Doc Searls, co-author of The Cluetrain Manifesto and a fellow at the Berkman Center for Internet & Society at Harvard University.
In an era of fast-moving markets and leap-frogging innovators, companies can no longer merely “unlock” wealth. Today they have to actively “create” wealth, or end up in the fossil layers of business history. As a result, brand-builders have a once-in-a-lifetime opportunity to play a key role in the next management revolution—the rise of the designful company.
In his session, Marty will explain why design thinking—in its broadest sense—will become the new best practice, and how you can leverage your unique position as a brand-builder to transform the way business does business in the 21st century.
Marty Neumeier began his career as a designer, but soon added writing and strategy to his repertoire, working variously as a designer, copywriter, journalist, magazine publisher and brand consultant. Having developed brand identities for companies such as Apple, Adobe, Kodak and Hewlett-Packard. He has also authored three bestselling books (‘The Brand Gap, ‘Zag’ and ‘The Designful Company’) which discuss how organisations can bridge the gap between business strategy and customer experience.
The early days of the internet were truly astonishing. As people came to comprehend the power of networked information, they seized the many opportunities for innovation created by the open architecture of the web. Of course, the browser wars also showed that threats to openness and interoperability were a real danger. Today, Tim O’Reilly worries that escalating competition between large companies and closed platforms may drive the web towards a battle ground of locked down services and proprietary data.