When Mike Moon and Quoc Bui heard how profitable iPhone fart apps were, they decided to launch their own app business. Because they were inspired by the ideas in The Four Hour Work Week, they also decides to completely outsource their business. Their apps would be developed, designed and even promoted by people they found on outsourcing sites.
As a result, their first app cost them only $2,000 to launch, but it brought about $100,000 in revenue. Listen to this program to hear how they built that app, and over a dozen others.